Business Strategy Director
3 days ago
About Us
TikTok is a dynamic and innovative company that is revolutionizing the way people connect with each other and consume content. As a key member of our Global Business Marketing Team, you will play a critical role in helping us achieve our mission to create a global brand that amplifies our mission and establishes TikTok as a unique and critical investment for the industry we serve.The ideal candidate shares our love for creativity, collaboration and community, and is unendingly passionate about their power to have a positive impact on our world. This individual brings in a general business understanding, media experience and awareness of the advertising and content ecosystems.They are not afraid to be hands-on and are ready to roll up their sleeves to help build and implement new processes and tasks to keep programs running smoothly, ultimately helping accelerate growth of TikTok for business solutions.
As a Business Strategy Director or Creative Operations Specialist, you will be responsible for:
•Supporting Content Creation: Collaborate with cross-functional teams to develop and publish content for TikTok's B2B channels, including newsletters, case studies, social media, and publications
•Leading Campaign Measurement: Develop and execute post-campaign and event measurement strategies to track business impact, identify key learnings, and provide optimization recommendations
•Sales Support: Work closely with sales teams to support external relationships with key clients who are executing programs and campaigns
•Editorial Calendar Management: Develop and manage a B2B marcomms editorial calendar to organize and guide all internal and external communications that activate brand narratives through a mix of content, partnerships, and campaigns
•Content Analysis and Optimization: Analyze content performance data to inform ways to optimize and innovate new formats
•Administrative Support: Provide day-to-day administrative support to the department, including status documents, internal outreach, sales trackers, customized sales tool kits, deck builds, and communication updates
•Partnership Building: Build strong partnerships with cross-functional partners within GBS, GBM, and XFN internally
•Internal Communications: Create and distribute internal communications, including bi-weekly newsletters and team updates for the organization
•Event Execution: Support cross-functional teams for the execution of go-to-market programs, including hosting kick-off calls, managing workback schedules, ensuring deliverables and deadlines are met to execute with excellence
•Payable Management: Manage all payable needs for the department, including invoicing, billing, and contract deadlines
Minimum Qualifications include:
•5+ Years of Experience: In partnerships, media, advertising, tech, and/or marketing
•Creative and Analytical Thinking: A balance of creative and analytical skills, with experience using data and insights to drive decision-making
•Proven Track Record: A proven ability to deliver creative and effective campaigns from concept to completion
•Excellent Organizational Skills: Excellent organizational and time-management skills, with the ability to manage multiple initiatives with shifting priorities while adhering to tight deadlines
Preferred Qualifications include:
•Always Day 1 Mentality: A willingness to adapt quickly to new systems, tools, and technology
•Natural Curiosity: A natural curiosity for the media and entertainment industry, with a passion for content creation and storytelling
Salary Range: $80,000 - $110,000 per year, based on experience and qualifications. The salary range is competitive and commensurate with industry standards.
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