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Creative Director, Brand and Content
2 months ago
As a key member of our marketing team, you will be responsible for leading the creative direction of our marketing content and campaigns. This includes developing and executing visual storytelling strategies that bring our brand to life and connect with our target audience.
Key Responsibilities:- Collaborate with the marketing team to develop and execute creative assets in support of content, including design, graphics, video, and other forms of mixed media.
- Develop a deep understanding of business objectives, target audiences, and the marketing and content strategy to deliver compelling designs and visual assets.
- Apply Raymond James brand standards to all design work, adapting as appropriate to the Canadian market or special requirements.
- Draw on insights provided by marketing to create powerful visual assets that leverage audience insights and connect the audience to the RJL brand.
- Contribute to a seamless user experience across all design products.
- Bachelor's Degree in Visual Arts/Graphic Design, Marketing, or other related field, or equivalent experience.
- ~5+ years experience in creative direction, design, and marketing communications.
- ~ Detailed eye for colour, design, visual hierarchy, animation, accessibility, and typography.
- ~ Agile problem solver with an ability to prioritize and appreciate feedback.
At Raymond James Ltd., we offer a competitive compensation and benefits package, flexible workstyles, and opportunities for internal promotion and community involvement. If you are a creative and strategic thinker with a passion for visual storytelling, we encourage you to apply for this exciting opportunity.", "lang_code": "en"}