Marketing Data Analyst

2 weeks ago


Toronto, Ontario, Canada CB Canada Full time

We are seeking a seasoned Marketing Data Analyst to join our dynamic team at CB Canada. As a key player in our Marketing Analytics department, you will be responsible for uncovering trends, identifying opportunities, and conducting primary research studies to support the sales process.

Key responsibilities will include:

  • Telling compelling stories using 3rd party data sources such as Vividata, Numeris, and Statistics Canada.
  • Conducting highly customized research to prove the effectiveness of the Out-of-Home (OOH) advertising medium for current and prospective clients.
  • Interpreting data, building personas, and making OOH media recommendations based on research findings.
  • Developing product-specific presentations and leading the development of seasonal roadshows.

Successful candidates will have:

  • A post-secondary education in Marketing or Research and/or a relevant field.
  • A minimum of 2 years of work experience in research and analytics.
  • Expert knowledge of Microsoft Excel, including formulas and pivot tables.
  • Strong oral, written, and presentation skills.
  • Proficiency in Microsoft PowerPoint is an asset.

CB Canada offers a competitive salary and a comprehensive benefits plan that is flexible to your needs. We value a diverse workplace and are committed to employing people from diverse backgrounds.


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