Marketing Campaign Specialist

3 weeks ago

Mississauga, Ontario, Canada HELUKABEL Canada Full time

We are seeking a detail-oriented and creative Marketing Coordinator to join HELUKABEL Canada in Montreal, Quebec. In this role, you will be responsible for contributing to the development and execution of our company's marketing strategies.

Key Responsibilities:
  • Conduct market research to analyze customer behavior, including purchasing habits, trends, and preferences.
  • Design and implement successful marketing campaigns across various channels, such as social media, email, and event marketing.
  • Create and manage digital marketing campaigns, including social media advertising and lead-generation activities.
  • Monitor and report on the effectiveness of marketing campaigns, providing insights for continuous improvement.
  • Collaborate with the design team and external vendors to produce promotional materials, ensuring a cohesive brand image.
  • Organize promotional activities for new products and services, aligning with strategic goals.
  • Prepare detailed reports and presentations by collecting, analyzing, and interpreting sales and marketing data.
Requirements:
  • Proven experience as a Marketing Coordinator or in a similar role, preferably with a degree in Marketing or a related field.
  • Solid knowledge of both traditional and digital marketing tools, with expertise in SEO/SEM, social media advertising, and email marketing platforms.
  • Experience with data analysis and research methods, including proficiency with analytics software, such as Google Analytics.
  • Excellent communication, presentation, and project management skills, with a keen eye for detail and creativity in problem-solving.
Estimated Salary: $60,000 - $80,000 per year

The ideal candidate will have a strong understanding of both traditional and digital marketing channels and be comfortable working collaboratively with multiple departments to achieve our brand and business goals.

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