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Media Planning Strategist

2 months ago

Toronto, Ontario, Canada Klick Full time

About Klick Health

Klick Health is a dynamic and innovative company that offers a unique work environment. As one of the country's Top 10 Great Workplaces, we prioritize our employees' growth and development.

The Associate Director, Media Planning, plays a vital role in driving business success by developing and executing meticulous media plans. This position requires a digital media guru who can collaborate with various teams to achieve outstanding results.

Job Details:

Salary: The estimated annual salary for this position is between $120,000 and $180,000, depending on experience.

Key Responsibilities:

  • Craft comprehensive digital media plans that drive impactful results.
  • Collaborate with the Analytics Practice to ensure optimal campaign outcomes.
  • Seamlessly integrate with content and creative teams to enhance campaign effectiveness.
  • Act as the primary liaison for clients, managing relationships and ensuring their needs are met.
  • Oversee and approve media spend and associated expenses.
  • Delve into detailed media performance reporting and insightful analysis.
  • Influence and shape content and creative development to align with media strategies.

Requirements:

  • At least 7 years of experience in media planning, preferably in an agency setting.
  • Experience with the US market, particularly in healthcare or pharmaceutical sectors, is ideal.
  • Strong strategic media planning and vision skills.
  • Knowledge of DTC (Direct-to-Consumer) and HCP (Healthcare Professional) marketing.
  • Proven ability to manage media budgets and client relationships.