Sales and Marketing Performance Analyst
23 hours ago
John Brooks Company is a leading provider of engineered products and innovative system designs, serving customers in various industries across Canada. As a Sales and Marketing Performance Analyst, you will play a critical role in supporting our sales and marketing efforts, working closely with the Sales Operations Manager to identify, research, and qualify leads.
Job OverviewWe are seeking a highly analytical and proactive individual to join our team as a Sales and Marketing Performance Analyst. In this role, you will leverage technical and commercial insights to identify new opportunities, analyze sales and marketing data to improve pipeline performance, and maintain the integrity of our CRM systems.
The ideal candidate will have a strong analytical mindset, critical thinking skills, and the ability to interpret complex data to generate actionable insights. A bachelor's degree in marketing, business, data analytics, engineering, or a related field is required, along with a minimum of 3-6 years of experience in the related field.
As a Sales and Marketing Performance Analyst at John Brooks Company, you will be responsible for:
- Conducting technical research to understand the process and how our products fit
- Qualifying leads based on predefined criteria, ensuring alignment with our product offerings and sales strategy
- Creating and assigning lead opportunities in CRM with complete project and stakeholder information
- Providing actionable recommendations for improving lead generation tactics and pipeline management
- Analyzing internal sales and marketing data to identify trends, gaps, and opportunities to support the pipeline
Our company offers a competitive remuneration package, including a base salary of $80,000 - $110,000 per year, plus incentive, a competitive vacation plan, paid personal days, and a generous benefits package that includes medical, dental, paramedical, and vision coverage, as well as a Company Group RRSP with employer matching. We are committed to providing equal opportunities for persons with disabilities and accommodate requests throughout the recruitment process.
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