Senior Marketing Director

3 weeks ago


Kitchener, Ontario, Canada Apollo Americ Full time
About this role

Apollo Americ, a leading underwater robot manufacturing company, is seeking a seasoned Marketing Manager to lead our efforts in creative content creation, product marketing, and brand management. As a key member of our team, you will play a crucial role in shaping the direction of our global brand of portable robots, driving engagement across diverse industries.

Key responsibilities
  1. Develop and execute comprehensive marketing strategies that resonate with our audience and elevate our brand presence, collaborating closely with senior leadership.
  2. Lead a talented team of marketers to ensure alignment with global marketing priorities and internal stakeholders.
  3. Oversee the daily activities of 5+ direct reports, including Digital Strategists, Creative Producers, and other team members.
  4. Manage the marketing budget to ensure efficient use of resources and maximum return on investment.
  5. Plan and execute marketing and trade events to achieve strategic objectives.
  6. Represent the Deep Trekker brand consistently across all channels, partners, and assets.
  7. Collaborate with the sales team to align marketing plans with sales strategies and activities.
Requirements
  • 7+ years of experience in developing and executing brand and product marketing strategies.
  • In-depth understanding of marketing channels and sales funnels.
  • Proven experience in managing relationships with external partners and agencies.
  • Tactical experience in digital marketing, including web development, graphic design, SEO, and social media.


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