Senior Creative Director

4 weeks ago

Toronto, Ontario, Canada Wealthsimple Full time
About the Role

Wealthsimple is on a mission to help everyone achieve financial freedom by reimagining what it means to manage your money. Our teams ship often and make an impact with groundbreaking ideas. We're looking for talented people who keep it simple and value collaboration and humility as we continue to create inclusive and high-performing teams where people can be inspired to do their best work.

You will be at the heart of merging data-driven audience strategy, best-in-class design, and impactful brand messaging to create social campaigns that drive real business outcomes. You are versed in channel-based best practices, quick to capitalize on emerging trends, and not afraid to try new ideas. You will be a big part of a small team that launches, refreshes, and iterates on creative that is as effective as it is unique to Wealthsimple, and guides our mission, business, and brand forward.

Responsibilities

Partner with the Growth/Paid Marketing team to create new collaborative processes that will translate data-driven learnings and hypotheses into creative strategies and campaign ideas.
Launch concurrent campaigns across multiple digital/social platforms.
Work with partners across brand & product campaigns (often collaborating with writers, designers, marketers, producers, and creative directors) to guarantee an integrated on-brand experience.
Become an expert on the intersection of product messaging and audience/market fit.
Produce, enhance, and voice creative presentations for internal and external stakeholders.
Assess and partner with external agencies to supplement, scale, produce, and test new ideas across various channels.
Innovate to drive conversion, through quick and iterative approaches.

Requirements

8+ years of experience in design with desired 4+ years specializing in Growth / Performance / Acquisition campaign work or other relevant work.
Understands how marketing objectives, strategic positioning, audience insights, and marketing learning agenda can influence creative ideation.
Has a portfolio of work that demonstrates an ability to conceive for a variety of audiences, brand challenges, styles, and media.
Has a strong visual point-of-view and is confident in their ability to bring concepts to life.
Has experience assigning and art directing multiple types of vendors across different mediums (illustration, motion, animation, and 3D).
Has experience in both live-action / influencer marketing production along with more design-driven modular creation.
Has experience overseeing and collaborating with internal writers and designers, and external production companies in highly iterative workstreams.
Is intimately familiar with paid social platforms and the digital media landscape.
Is a self-starter and learner who is excited to impact business success through creativity.
Is passionate about the role money plays in people's lives; the good, the bad, the ugly, the beautiful.

What We Offer

Wealthsimple provides a competitive salary with top-tier health benefits and life insurance. We also offer a retirement savings matching plan using Wealthsimple, 20 vacation days per year, and unlimited sick and mental health days. Additionally, we provide up to $1500 per year towards wellness and professional development budgets respectively. Our 90 days away program allows employees to work internationally in eligible countries for up to 90 days per calendar year. We have a wide variety of peer and company-led Employee Resource Groups (ie. Rainbow, Women of Wealthsimple, Black @ WS) and company-wide wellness days off scheduled throughout the year.

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