Promotions and Marketing Manager
1 week ago
The Promotions and Marketing Manager will be responsible for managing the execution of national promotions in support of PetSmart's advertising campaigns.
This role will oversee promotional elements for all planner periods, including sign kits, circulars, affiliate marketing, TV, and Radio. The ideal candidate will be a task master with exceptional project management skills to ensure flawless execution and on-time delivery.
Key Responsibilities- Promotional Sign Kits – Planner & Weekend Event Based Signs
- Event-Based Circulars/Flyers
- Financial Roll-Ups
- Circular Space Allocation Based on Financial Metrics & Guardrails
- Single Point of Contact for All Promotional Advertising from Start to Finish
- Timeline Management and Tracking for All Planner Periods
- Legal Substantiation for All Promotional Claims
- Account Contact and Manager for Digital Circular Execution with Agency
- Plan, Draft, and Traffic Scripts for Digital & Radio
- Brief Promotional Video Spots to Creative Agencies & Manage/Broadcast TV
- Ensure Proper Use of Trademarks and Disclaimers in Promotional Advertising
- Creative Review Board Representative Managing Changes to Circular & Sign Kit
- Primary Liaison for Pricing and Legal Implications to Promotional Vehicles
- Lead the Strategy and Execution for the Affiliate Channel
- Ongoing Process Improvement & Refinement
- Bachelor's Degree from Four-Year University in Marketing, Business Administration or Related Field
- 3-5 Years Experience in Marketing and/or Promotions
At PetSmart Store Support Group, Inc., we strive to create a culture where every associate feels like they truly belong. We celebrate unique stories, backgrounds, and experiences that bring new perspectives to shaping our Belonging culture, which is core to our success.
We encourage you to apply if you meet 100% of the position requirements or not – we'd love to hear from you and explore how your skills can contribute to our team.
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