Marketing Campaign Coordinator
3 weeks ago
Role Overview
The Production Coordinator at the University of Waterloo is a critical role that oversees the planning and execution of marketing campaigns across various channels. This position serves as a liaison between strategy development and campaign implementation, working closely with the Production Manager to transform marketing initiatives into tangible outcomes.
Key Responsibilities
Production Scheduling and Oversight
- Develop and maintain detailed project schedules to ensure timely completion of tasks.
- Identify and mitigate risks that could lead to project delays, coordinating with the Production Manager to streamline processes.
- Review campaign plans and timelines, offering strategic adjustments to enhance execution based on evolving priorities and resources.
- Translate strategic marketing plans into actionable production tasks, ensuring each campaign element is thoughtfully executed.
- Adapt workflows to incorporate the latest marketing trends and organizational changes, striving to enhance campaign effectiveness.
Workflow Facilitation and Process Improvement
- Facilitate clear and consistent communication between Marketing Specialists and the production team.
- Participate in regular stand-up meetings to present progress updates, gather feedback, and discuss resource allocation with the wider marketing team.
- Identify opportunities for process optimization and work with the Production Manager to implement solutions that increase efficiency.
- Document best practices and create standard operating procedures for production-related activities.
Quality Control and Resource Tracking
- Ensure all promotional materials adhere to brand guidelines and quality standards.
- Review proofs and drafts with a critical eye, providing constructive feedback to the creative team.
- Track expenditures against the marketing budget, flagging concerns to the Production Manager and suggesting cost-saving measures when possible.
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Marketing Production Coordinator
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Waterloo, Ontario, Canada University of Waterloo Full timeJob SummaryThe University of Waterloo seeks a highly organized and detail-oriented Marketing Production Coordinator to join our team. As a key member of our marketing department, you will be responsible for coordinating the delivery of promotional campaigns across various marketing channels.Key ResponsibilitiesDevelop and maintain detailed project schedules...
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