Senior Marketing Leader Halifax
7 days ago
The Events East Group seeks a highly skilled and experienced Director of Marketing & Communications to oversee the organization's marketing and communications team.
About Us:
At Events East Group, we proudly manage and operate the Halifax Convention Centre, Scotiabank Centre, and Scotiabank Centre Box Office. Our people and our community make us the preferred event destination for our guests.
We are a catalyst for new opportunities and connections between Nova Scotia and the world.
Job Summary:
We are seeking a talented Director of Marketing & Communications to lead our marketing and communications efforts. The ideal candidate will have a strong understanding of the marketing communications environment across all digital and traditional channels and the ability to adapt strategies accordingly.
Main Responsibilities:
- Lead and mentor a marketing team, fostering a positive and productive work environment.
- Develop and execute comprehensive marketing and communications programs for Events East, the Halifax Convention Centre, and Scotiabank Centre.
- Oversee all aspects of corporate communications, including internal messaging, media relations, and issues management.
- Implement targeted marketing and promotion strategies for events, driving ticket sales and fostering engagement with community members, promoters, and event organizers.
- Establish partnerships to strengthen the organization's profile and community ties.
- Manage budgets, timelines, and performance metrics across multiple campaigns, adapting strategies to meet dynamic organizational needs.
Requirements:
- Post-secondary education in marketing, communications, public relations, or a related field.
- A minimum of 8 years of progressive experience in marketing, communications, or brand management.
- A proven leader of people, inspiring and empowering their team to create an environment of trust and collaboration.
- Experience implementing successful marketing and communications strategies and campaigns, including measurement and performance monitoring.
Compensation:
The estimated salary for this position is $120,000 - $150,000 per year, based on the title, job description, and location.
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