Strategic Marketing Leader

7 days ago


Old Toronto, Canada Scotiabank Full time
Company Overview

At Scotiabank, we're committed to delivering exceptional customer experiences and driving business growth through strategic partnerships.

Job Summary

We're seeking a highly skilled Strategic Marketing Leader to manage our global sponsorship initiatives, drive business development, and lead cross-functional teams.

Key Responsibilities
  • Develop and execute strategic plans for global sponsorships, ensuring alignment with business objectives and brand strategies.
  • Collaborate with internal stakeholders, agency partners, and sponsorship teams to drive project delivery and achieve business outcomes.
  • Lead project management across key priorities, workstreams, and team meetings to ensure timely execution and high-quality results.
  • Foster strong relationships with agency partners, including retainer management, contractual rights, and future RFP processes.
  • Develop short- and long-term plans, from concept development to execution and measurement, with internal and external partners.
Requirements
  • 6-8+ years of experience in planning, strategy, brand marketing, partnerships, and/or related fields.
  • Strong understanding of cultural, sports, and entertainment landscapes in Canada/International.
  • Excellent communication, interpersonal, and organizational skills, with the ability to see both details and big-picture perspectives.
  • Bilingual in Spanish or French is an asset.
  • A competitive compensation package, including a base salary range of $120,000-$160,000 per annum, depending on location and experience.
What We Offer
  • A rewarding career path with diverse opportunities for professional development.
  • The chance to lead strategic projects with significant impact on business line growth.
  • A dynamic and inclusive work environment that values diversity, equity, and inclusion.


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