Cybersecurity Marketing Strategist

6 days ago


St John's, Newfoundland and Labrador, Canada Team Cymru Inc Full time
Cybersecurity Marketing Strategist

We are seeking a seasoned Cybersecurity Marketing Strategist to lead our commercial Threat Feed and Attack Surface Management product lines. As a key member of our marketing team, you will be responsible for developing and executing strategic marketing plans to drive growth and revenue.

Job Summary:

The successful candidate will possess a deep understanding of the cybersecurity market, including threat intelligence and attack surface management. They will be an expert in creating compelling content that resonates with our target audience and drives sales.

Duties/Responsibilities:
  • Market Intelligence: Develop and maintain a comprehensive understanding of the cybersecurity market, including trends, threats, and competitor activity.
  • Product Positioning: Collaborate with product management to develop positioning strategies for our commercial products, ensuring they meet the needs of our target audience.
  • Content Development: Create high-quality content, including blog posts, whitepapers, case studies, and presentations, that showcases the value of our products.
  • Marketing Campaigns: Develop and execute targeted marketing campaigns to reach our desired audience, driving leads and sales.
  • Team Collaboration: Work closely with cross-functional teams, including sales, product, and customer success, to ensure alignment and effective execution of marketing initiatives.
Requirements:
  • Bachelor's degree in Marketing or related field.
  • At least 5 years of experience in cybersecurity marketing, with a focus on threat intelligence and attack surface management.
  • Proven track record of success in developing and executing marketing strategies that drive revenue growth.
  • Excellent communication and interpersonal skills, with the ability to work effectively with technical and non-technical stakeholders.
Salary:

$120,000 - $180,000 per year, depending on experience.

Location:

Remote (with occasional travel to Florida and East Coast states).



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