Marketing Director
3 weeks ago
Marketing Director
ZGF Architects LLP is seeking a Marketing Director to lead our marketing efforts in our Vancouver, BC office. We are looking for a creative, passionate, and strategic thinker to join our team.
The current compensation range for this role is $72,000 to $87,000 annually, dependent on education and experience.
Key Responsibilities:
- Develop and implement marketing strategies to promote ZGF Architects LLP's brand and services.
- Work closely with leadership to determine strategies on proposals and presentations.
- Be a talented writer and storyteller with the ability to gather complex or technical information from various sources.
- Share a love for content marketing and a passion for developing fresh and creative approaches to conveying information.
- Coordinate the preparation of statements of interest and qualifications, proposals, collateral materials, and marketing-oriented correspondence.
- Participate in pre-interview planning and presentation rehearsal with design teams.
- Make work assignments and follow-up to ensure tasks and projects are completed to the highest standards of quality, timeliness, and cost effectiveness.
- Conduct research and compile information regarding existing and prospective clients, competitor activity, and industry or market trends.
- Develop and maintain a network of industry contacts and cultivate leads and gather intelligence through network.
- Support those with marketing assignments to prepare for meetings, interviews, and other contacts with prospective clients.
- Centralize information about the business development activities of the local office and those of a firmwide nature that are orchestrated through that office.
- Explore ways to streamline workflow and use of technology without compromising quality.
- Attend community and industry events and conferences.
Qualifications:
- Bachelor's degree in marketing, journalism, or design-related field.
- Minimum of 5 years of experience in relevant marketing/communications, preferably within the A/E/C industry.
- Demonstrated written and oral communication skills; strong editing and proofreading skills; strong graphic design sensibilities.
- Excellent interpersonal skills; ability to work with both peers and senior members of the firm.
- Experience working independently, as well as within cross-functional teams in a collaborative, professional environment.
- Strong organizational skills and an ability to prioritize and complete simultaneous projects with minimal supervision.
- A collaborative and team-oriented disposition; a sense of humor and grace under pressure; persistent, tactful, and enthusiastic.
- Sound professional judgment, strong work ethic, positive and client-focused attitude.
- A detailed knowledge of marketing procedures, work processes, and tools, along with evidence of past successful management of marketing projects and teams.
- A thorough understanding of effective document and presentation production, and an in-depth understanding of proposal and presentation psychology and how to convey messages, themes, discriminators, and responses to evaluation criteria clearly and effectively.
- Experience managing teams of people (including non-direct reports) with demonstrated ability to coach, mentor, and provide constructive criticism in a team setting and one-on-one.
- Proficiency in InDesign and PowerPoint is required; working knowledge of Illustrator, Photoshop, and database programs such as Deltek Vision and Axomic OpenAsset is preferable.
- Able to travel to other ZGF offices and/or client project locations as needed.
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