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Strategic Partner Marketing Lead

2 months ago

Toronto, Ontario, Canada J.P. Morgan Full time
About the Role

We are seeking a highly skilled and experienced Strategic Partner Marketing Lead to join our team at J.P. Morgan. As a key member of our marketing team, you will be responsible for developing and executing revenue-generating co-marketing programs with partners.

Key Responsibilities
  • Develop and execute co-marketing strategies with partners to drive revenue growth
  • Collaborate with cross-functional teams, including Sales, Relationship Managers, Business Development, and Marketing leaders, to ensure alignment on business priorities
  • Use data-driven approaches to develop strategies for customer acquisition and engagement via partner channels
  • Build and lead partner co-marketing campaigns to drive new merchant acquisition and brand awareness
  • Segment partners into tiers and provide appropriate levels of marketing support
  • Socialize program strategy and campaign performance to key stakeholders internally and externally
Requirements
  • 5+ years of experience in B2B Partner/Channel Marketing
  • 5+ years of marketing experience driving ROI-based B2B marketing programs
  • Demonstrated experience utilizing data-driven approaches to develop strategy from the ground up for customer acquisition and engagement via partner channels
  • Strong strategic marketing and creative thinking capabilities to connect the Chase benefits to partner and merchants' needs
  • Strong emotional intelligence to build collaborative relationships with business stakeholders and influence effectively across different partners and teams
  • Proven effectiveness in presenting and influencing at the executive level and driving results in a fast-paced and constantly changing environment
  • Strong project management skills and ability to handle multiple projects simultaneously
  • Passionate, highly collaborative, and calm under pressure to manage rapidly changing priorities
  • Strong sense of ownership with commitment to delivering high-quality communications under pressure and tight deadlines
About J.P. Morgan

J.P. Morgan is a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing, and asset management. We strive to identify issues and propose solutions that will propel the future and strengthen both our clients and our communities.