Virtual Event Strategist Senior
1 week ago
Cliover events are changing the game for legal professionals, and we're looking for a seasoned Senior Virtual Event Strategist to lead our Marketing team's virtual event program in Toronto, Vancouver, Calgary, or Dublin. This is a 15-month contract opportunity.
As a key member of our Growth Marketing team, you'll drive registrations, attendees, and qualified leads for Clio's best-in-class Virtual Events program. You'll work closely with customers, consultants, and industry speakers to deliver engaging content for Continuing Legal Education, product-centered webinars, and thought leadership that supports Clio's mission and goals.
Our dynamic team is data-driven, results-focused, and committed to meaningful engagement with the legal community, customers, and prospects. The Strategic Engagement Team manages bar partnerships, live events, monthly meetups, Clio's CLE and marketing webinars, channel marketing, and the execution of the Clio Cloud Conference.
Your Responsibilities:- You'll develop and evolve a long-term virtual events strategy with clear milestones and outcomes, driving results aligned with our OKRs (AQLs, MQLs, satisfaction ratings, cross-sell/upsell opportunities, registration, attendance, etc.).
- You'll own logistics and marketing for all Clio-hosted virtual events, including CLE webinars, virtual meetups, customer webinars, product webinars, and other related activities as needed.
- You'll collaborate with internal and external stakeholders to ensure program execution and track relevant logistical details.
- You'll be responsible for budget planning, tracking, and reconciliation for the virtual event program.
- You'll work within your team to communicate project status and results.
- You'll lead cross-functional efforts to increase program impact and effectiveness, distributing existing content and narratives, and driving core sentiments in the market.
- You'll stay informed about the latest developments in the legal industry, identifying topical angles for Clio's thought leadership.
- You'll analyze the competitive landscape and seek out opportunities to differentiate Clio's virtual events program aligning with our brand, themes, and desired sentiments.
- You'll manage multiple projects and priorities simultaneously, executing against current and future event goals.
- 5+ years of experience in virtual events and/or marketing program management.
- A proven track record of delivering exceptional results by leading cross-functional efforts.
- The ability to adapt quickly to changing circumstances.
- An entrepreneurial mindset with creative problem-solving skills.
- Strong verbal and written communication skills.
- Experience working with the legal industry.
- Familiarity with Asana, Excel, and Salesforce.
Clio's Total Rewards Program provides a competitive salary range: $115,000 - $145,000 per year, depending on location, plus top-tier benefits, a hybrid work environment, flexible time off policy, RRSP matching, RESP contribution, Clioversary recognition, and a commitment to Diversity, Inclusion, Belonging, and Equity (DIBE) & Accessibility.
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