Student Communication Specialist
2 days ago
We are seeking a highly skilled and experienced Student Communication Specialist to join our team at Sheridan College. As a key member of our Communications and Marketing department, you will play a vital role in developing and implementing effective communication strategies to engage and support our students.
Key Responsibilities- Develop and coordinate comprehensive communication plans to ensure alignment and integration across Sheridan's student-facing channels;
- Support the creation of engaging and student-centric communications, including the weekly student newsletter, posts on Sheridan's intranet, and social media content;
- Contribute ideas and information to support the planning of communications and marketing campaigns for Student Affairs, Career Integrated Learning, and the enrollment needs across the Student Experience and Enrolment Management division;
- Support the development of Sheridan's Student Knowledge Base and Comm100 platform;
- Contribute student-centric news releases and stories to the Sheridan Newsroom by interviewing and profiling key stakeholders, working closely with Student Experience and Enrolment Management managers, and attending special events;
- Provide communications guidance and develops content in support of Sheridan's emerging student experience integration model;
- Utilize target audience personas and data intelligence to create communications content that is targeted with calls-to-action in a coordinated and brand consistent manner across Student Affairs, Career Integrated Learning, and in all student engagement activities across the Student Experience and Enrolment Management division;
- Report on communications and marketing campaigns using Customer Relationship Management suite (CRM), Google Analytics, email analytics, Facebook Insights, and other tools as appropriate;
We are looking for a highly skilled and experienced professional with excellent written and oral communication skills to elicit accurate information, conduct interviews with students, professors, and the larger community, and collaborate with and coordinate cross-functional groups toward the goal of engaging and relevant student communications.
You will have experience producing content across a range of media, including social media, print, and digital formats, along with excellent research and analysis skills to facilitate the measurement, interpretation, and presentation of information in the most impactful way.
You will also have excellent organizational skills to coordinate several projects, work independently to multi-task, prioritize, balance, and manage multiple complex and competing demands and changing priorities.
The successful candidate will have a post-graduate degree in Communications, Marketing, Publishing, English, or a related field with an emphasis on written communication, and 5 years of recent related experience researching, writing, and editing copy and creating content across a range of media.
Demonstrated interest in the post-secondary student learning experience and student success, as well as good judgment, initiative, and creative problem-solving skills to a team environment, are essential.
Intermediate experience with content creation methods and best practices for varying channels, as well as intermediate to advanced skill working with MS Word, MS Excel, MS PowerPoint, and Adobe Creative Suite, and digital brand management template platforms, is required.
About Sheridan CollegeSheridan College is a leading post-secondary institution in Canada, known for its innovative approach to education and its commitment to student success. We are passionate about the transformational role we play in people's lives and are dedicated to providing our students with the best possible preparation for their future careers.
We are committed to demonstrably advancing equity, diversity, and inclusivity, and we strive to create an equitable and inclusive community that values diversity and promotes social justice.
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