Key Account Sales Manager

2 days ago

Ottawa, Ontario, Canada Convention Industry Council - CIC Remote Work Freelance Full time

Discover Saskatoon is the official destination marketing and management organization (DMMO) for Saskatoon, dedicated to increasing the city's visibility and reputation as a premier destination for meetings, conventions, cultural events, and group travel.

The Convention Industry Council - CIC is seeking a highly motivated Business Development Manager to drive national business event sales and secure high-value conventions for Saskatoon. As an independent contractor, this role will lead destination sales efforts in Ontario, focusing on association, corporate, and third-party meeting planners to position Saskatoon as a top-tier host city.

This is a contract-based position, with an initial term of three years, and potential for renewal. The successful candidate will operate independently in Ontario while maintaining close collaboration with the Convention Industry Council - CIC head office team.

Key Responsibilities:

  • Business Development & Sales Strategy: Identify, qualify, and develop high-value business event leads aligned with Saskatoon's economic and sectoral strengths. Manage full bid cycles, from prospecting and proposal development to securing contracts.
  • Industry Influence & Relationship Management: Develop and maintain strong relationships with national association executives, corporate meeting planners, and third-party event organizers.
  • Bid Development & Incentive Strategy: Identify and evaluate bid opportunities based on market intelligence and feasibility. Develop and execute bid presentations that effectively communicate Saskatoon's strengths.

Qualifications & Skills:

  • 10+ years of experience in business event sales, meeting planning, or destination development.
  • Proven success in securing high-profile conventions and business events through strategic sales efforts.
  • Extensive network in the Canadian association, corporate, and third-party planning sectors.
  • Strong bid management expertise, from lead generation to contract negotiations.
  • Ability to present and influence at an executive level, positioning Saskatoon as a premier destination.
  • Experience working with national industry associations (e.g., PCMA, MPI, CSAE, CanSPEP).
  • Exceptional communication and negotiation skills.
  • Self-motivated and results-driven, with the ability to operate independently as a contractor while staying aligned with the Convention Industry Council - CIC goals.
  • Proficiency in CRM systems (Simpleview preferred), Microsoft Office Suite, and virtual presentation tools.
  • Ability to travel nationally and internationally to represent Saskatoon at industry events, conferences, and client meetings.

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