Senior Sponsorship Manager
2 weeks ago
Bennett Jones is one of Canada's premier business law firms, recognized for its expertise in complex transactions and litigation matters. As a respected industry leader, we provide businesses with innovative solutions to succeed in the market.
The Senior Sponsorship Manager will play a pivotal role in supporting our business development initiatives, focusing on client relationship growth, lawyer engagement, collaboration, and increasing firm profile and awareness. This key position will be accountable for sponsorship-related local and national business development planning, project management, and execution.
Main Responsibilities:
- Develop yearly sponsorship plans, negotiating asset valuation, brand recognition, and on-site activation.
- Collaborate with senior stakeholders to identify, prepare, evaluate, and recommend investment opportunities in sponsorships, conferences, speaking engagements, and other events that promote client and lawyer engagement.
- Work closely with marketing, communications, and design teams to create strategies for maximum marketing benefit, including profile, thought-leadership, advertising, and brand activation.
- Manage systems and processes to track, measure, and report on ROI from sponsorships and client engagement activities.
- Oversee monthly budget management, tracking, and reconciling all sponsorship expenses and activities.
- Engage with Client Development and Events teams nationally to support reoccurring firm sponsorships and collaborate with other offices in managing and overseeing national sponsorships calendar.
Requirements:
- Bachelor's degree or certificate in marketing, communications, public relations, or related field.
- Minimum five years' experience in sponsorship/promotions, event, and/or marketing management, preferably in a professional services environment.
- Excellent project management skills, attention to detail, creative thinking, and strategic planning capabilities.
- Demonstrated ability to manage competing priorities, effectively track, and report out on same.
- Strong interpersonal skills, emotional intelligence, excellent relationship management abilities, diplomacy, flexibility, patience, and communication skills (verbal and written).
This role offers an exceptional opportunity to work in a dynamic, fast-paced environment with experienced professionals who value innovation, creativity, and teamwork.
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