Creative Director

4 weeks ago


Ottawa, Ontario, Canada Farm Boy Full time

About the Role

The Creative Director - Visual Identity will lead the design team and oversee the management of the Farm Boy brand and execution of all retail communication, advertising, and creative assets. This role requires a strong understanding of marketing and consumer trends, as well as excellent analytical and conceptual skills.

Key Responsibilities

  • Develop and implement marketing and branding strategies to align with the Masterbrand Strategy and company guidelines.
  • Lead and coach the design team to ensure best-in-class creative is developed, produced, and executed for Farm Boy.
  • Collaborate with the Store Experience Teams to ensure all store design concepts are aligned with the Masterbrand strategy and brand guidelines.
  • Oversee signage for retail operations and develop store signage and experience for new retail locations.

Qualifications

  • Typically requires completion of post-secondary education with an emphasis in Design, Marketing, Advertising, or Business Management, plus 5 to 10 years of progressively responsible experience.
  • Broad marketing perspective and knowledge of major food and consumer trends.
  • Exceptional team orientation and a demonstrated ability to work collaboratively in a leadership position with others to achieve common goals.


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