Marketing Director, Influencer Partnership Development

7 days ago


Calgary, Alberta, Canada Edelman Full time
About Edelman

At Edelman, we are a global communications firm that partners with businesses and organizations to evolve, promote, and protect their brands and reputations. Our team of 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders.

Job Title: Marketing Director, Influencer Partnership Development

Salary: $120,000 - $150,000 per year

About the Role

We are seeking an experienced Marketing Director to lead our influencer partnership development efforts. The ideal candidate will have a proven track record of developing and executing successful influencer marketing campaigns, as well as managing high-performing teams.

  • Develop strategic influencer partnerships to drive business results
  • Manage a team of influencer marketing specialists to ensure seamless execution of campaigns
  • Stay up-to-date on the latest influencer marketing trends and best practices
  • Collaborate with cross-functional teams to integrate influencer marketing into overall marketing strategies
Requirements
  • 7-10 years of experience in digital marketing, content marketing, or brand marketing
  • 5-6 years of experience in social media and community management
  • 4-5 years of experience in influencer marketing, including identification of influencers, managing influencer programs, outreach strategies, content planning, contracting/negotiations, paid promotion, and reporting
  • Demonstrable experience in managing high-performing teams
About You

You should be a passionate and creative leader with a deep understanding of the influencer marketing landscape. You should be able to develop and execute innovative influencer marketing campaigns that drive business results. You should also be able to manage and motivate high-performing teams to achieve exceptional results.



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