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Senior Growth Manager Acquisition
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Montreal, Quebec, Canada Circle Medical Technologies, Inc. Full timeAbout Circle Medical Technologies, Inc.Circle Medical Technologies, Inc. is a leading telemedicine provider in the US, renowned for its rapid growth and innovative approach to healthcare. With a mission to bring quality primary care to everyone, our team of top-tier physicians, engineers, and designers has pioneered a new standard in medical practice and...
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Senior Growth Manager Acquisition
1 month ago
Montreal, Quebec, Canada Circle Medical Technologies, Inc. Full timeAbout Circle Medical Technologies, Inc.Circle Medical Technologies, Inc. is a leading telemedicine provider in the US, renowned for its rapid growth and innovative approach to healthcare. With a mission to bring quality primary care to everyone, our team of top-tier physicians, engineers, and designers has pioneered a new standard in medical practice and...
Senior Growth Manager
2 months ago
Circle Medical Technologies, Inc. is a leading telemedicine provider in the US, with a mission to bring quality primary care to everyone on the planet. We're seeking an experienced Senior Growth Manager to drive patient and revenue growth through new patient acquisition channels.
About the RoleWe're looking for a seasoned commercial leader to oversee the performance of our new patient activations, ensuring we hit our targets. You'll be responsible for launching and scaling new acquisition channels, including affiliates, partnerships, paid social, video, out-of-home, and more.
Key Responsibilities- Develop and execute a vision and strategy for new patient acquisition channels
- Oversee performance of new patient activations and ensure targets are met
- Launch and scale new acquisition channels, including affiliates, partnerships, paid social, video, out-of-home, and more
- Align patient acquisition plans with the P&L budget through forecasting and management of LTV, CAC, ROAS, and reporting on results
- Take ownership of the acquisition marketing budget, ensuring effective allocation across channels to maximize ROI
- Improve reach, awareness, engagement, and traffic, ultimately leading to high-value user acquisition
- Proactively identify and execute new user acquisition opportunities, exploring new channels or media buys to generate incremental patient booking
- Oversee the planning, implementation, and optimization of acquisition campaigns across various channels
- Partner and collaborate with digital agencies running paid search and SEO
- Own the strategy, roadmap, and execution of a high velocity of experimentation across the entire acquisition funnel
- Collaborate closely with the product team to optimize landing pages, booking funnels, and other on-site interactions crucial for customer acquisition
- Use an analytical, data-driven approach to develop and analyze test results for efficient customer acquisition
- 8+ years of relevant work experience in leading performance marketing and/or acquisition strategy development for a direct-to-consumer product or brand
- Direct experience managing multi-million dollar marketing budgets
- Proficiency with various channels, content creation, campaign optimization, and A/B testing
- Previous experience in a fast-growth technology and/or mobile app business is an asset
Circle Medical Technologies, Inc. offers a competitive salary range of $129,000 to $154,000 CAD, plus generous vacation, and full medical/dental benefits. We also offer flexible vacation, paid bonus holidays, $500 annual education and development reimbursement, and extended medical, dental, vision, disability, and life insurance benefits.
We're an equal-opportunity employer and affirmatively seek diversity in our workforce. We recruit qualified applicants and advance in the employment of our employees without regard to race, color, religion, gender, sex, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
