Performance Marketing Expert
3 weeks ago
Exciting Opportunity for a Paid Media Specialist
Join a leading organization in the travel industry as a Paid Media Specialist within their innovative digital team. In this position, you will oversee and enhance paid media initiatives across diverse digital platforms for prominent corporate brands. Your key duties will involve executing marketing campaigns, predicting performance metrics, managing financial allocations, and delivering insightful analytics to drive global success.
Primary Responsibilities:
- Implement paid media strategies across various digital channels
- Conduct media planning and performance analysis
- Refine campaigns through testing and strategic channel selection
- Oversee budgets on both global and regional scales
- Manage invoicing related to media expenditures
- Achieve lead generation targets and support revenue growth
- Administer advertising platforms and develop account frameworks
- Establish tracking mechanisms and provide insights for lead acquisition
Qualifications & Experience:
- Minimum of 3 years in a similar role
- Certifications in platforms such as Google Ads and LinkedIn
- Expertise in analytics and tracking tools
- Strong commercial acumen with knowledge of ROI/ROAS
- Excellent communication and organizational abilities
- A degree qualification is required
Work Environment Benefits:
- Flexible hybrid work model combining remote and in-office options
- Recognition of achievements through various events
- Opportunities for professional growth and skill development
- Engagement in corporate social responsibility initiatives
Additional Benefits:
- Generous vacation time
- Travel benefits and discounts
- Health and wellness initiatives
- Comprehensive group benefits including extended health and dental care
- Insurance options
- Employee support programs
- Retirement savings plans with employer matching
- Tuition reimbursement opportunities
- Global career advancement possibilities
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