Indigenous Student Enrollment Promoter

2 weeks ago


Vancouver, British Columbia, Canada Capilano University Full time
Job Summary

The Indigenous Student Recruitment Advisor plays a pivotal role in promoting the enrollment of Indigenous students at Capilano University. This position involves enhancing the visibility of the University and its programs with prospective students and those who influence their post-secondary education choices.

Key Responsibilities
  • Enhance the visibility of the University and awareness of programs with prospective Indigenous students and with those who influence their post-secondary education choices by visiting high schools, Indigenous community events, and holding group information sessions as well as one-on-one prospective advising appointments.
  • Develop and maintain relationships with high school counsellors, Indigenous organizations, and community groups, regional campuses and designated Nation Education Department representatives.
  • Travel within BC and Canada to recruit Indigenous students at recruiting events and consult with the Capilano University Student Recruitment team and the external Provincial Indigenous Recruitment group to establish an annual recruitment schedule.
  • Represent the University at Indigenous education and career fairs, designing displays, organizing promotional materials, and providing first-level information about university programs and services.
  • Coordinate, oversee, and arrange activities including Inspiration Nation, Explore Capilano, and the High School Counselor Conference.
  • Support the development of and activities for the Indigenous Student Orientation.
  • Research and develop new Indigenous recruitment opportunities and methodologies, consulting widely with internal and external stakeholders to identify barriers to and supports for Indigenous student recruitment.
  • Prepare, produce, and send correspondence and material, including supporting the creation of communications templates for future automation through a Customer Relationship Management system.
  • Engage prospective and current students and other key audiences in social media as part of an overall recruitment and retention strategy.
  • Conduct campus tours for potential students, their families, and community members.
  • Collaborate with the Enrolment Services Marketing and Student Communications Team to ensure recruitment materials reflect information needs particular to prospective Indigenous students.
  • Research sources of financial aid, housing, childcare, and other community support services for Indigenous students and assist them in gaining access to these services.
  • Provide information about the educational needs of Indigenous students in regional communities.
Requirements
  • Bachelor's degree in a related field, such as marketing, communications, or business management.
  • Two years of student recruitment experience and working with a Customer Relationship Management system, with an asset of two years of experience working with Indigenous individuals and communities on educational and other issues, and delivering social programs and activities.
  • Valid Class 5 B.C. Driver's License.
Preferred Qualifications
  • Knowledge of applicable policies, rules, regulations, and procedures that govern departmental activities.
  • Knowledge of University programs, courses, activities, transfer processes, Prior Learning Assessment and Recognition, and community support resources.
  • Considerable knowledge of the University's admissions and registration procedures.
  • Considerable knowledge of Band-related requirements for post-secondary student supports.
  • Familiarity with certificate, diploma, degree, and graduate degree programs at Canadian post-secondary educational institutions.
  • In-depth understanding of potential barriers to education faced by Indigenous people, of available supports specifically offered to Indigenous peoples, and familiarity with the Aboriginal Post-Secondary Education and Training Policy Framework and Action Plan.
  • Extensive knowledge of the British Columbia high school system, and the role of high school counsellors and Aboriginal support workers; with working knowledge of the Canadian High School system.
  • Ability to collect and analyze data to determine trends and establish recruitment strategies.
  • Considerable knowledge of office software, database structures, social media and current best practices for use in an academic setting.
  • Demonstrated experience with a customer relationship management (CRM) system.
  • Ability to establish and maintain effective working relationships with other employees, students, potential students, Indigenous communities, and the general public.
  • Ability to communicate accurate information effectively on a one-to-one basis or to groups of varying size with proficiency in facilitating groups in formal and informal settings.
  • Ability to exercise tact, diplomacy and cross-cultural sensitivity with fulsome understanding of student confidentiality policies and related processes.


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