Strategic Manager, Innovation and Insights
2 weeks ago
We are seeking a highly skilled and experienced Strategic Manager to join our team at Loblaw. As a key member of our Consumer Insights and Innovation team, you will play a critical role in driving business growth and innovation through the development and implementation of strategic plans and initiatives.
Key Responsibilities- Lead Strategic Initiatives: Develop and execute comprehensive plans to identify, articulate, and solve for emerging opportunities, grounded in deep consumer insight.
- Drive Consumer Research: Conduct research independently and with research vendor partners to answer business questions, and embed insights into strategic recommendations.
- Develop Customer-Centric Tools and Methodologies: Leverage best-in-class consumer insights tools and methodologies to expand the Home Evaluation program, implement concept testing, and develop experiential learning opportunities.
- Support 3-Year Planning Process: Provide consumer insights and strategic support to Product Managers during the development of 3-year plans, and serve as a central point of contact for internal and external data, trends, and insights.
- Facilitate Workshops and Presentations: Organize brainstorming sessions and tactical workshops with vendors and internal stakeholders, and create compelling strategic recommendations leveraging data storytelling.
- Education: Bachelor's degree (or higher) with proven experience in product innovation, strategy, marketing, or a similar field.
- Skills and Experience: Strong project management skills, strategic and analytical skills, ability to drive actionable results using data and insights, knowledge of customer-centric tools and tactics, and excellent presentation and visual storytelling skills.
- Personal Qualities: Entrepreneurial mindset, ability to adapt and deliver in evolving and often ambiguous circumstances, curious, open-minded, and not afraid to question the status quo.
Loblaw is a leading Canadian retailer committed to creating accessible environments for our colleagues, candidates, and customers. We are an equal opportunity employer and welcome applications from diverse candidates. We are committed to creating a workplace that is inclusive and respectful of all employees, and we are dedicated to providing opportunities for growth and development.
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