Strategic Marketing Leader at Reynaers Aluminium

1 month ago

Canada Heritage Plus Full time

Position Overview:

Reynaers Aluminium, a leading entity in the field of architectural solutions, is seeking a Strategic Marketing Leader to join our dynamic team in North America. Our company is dedicated to innovation and sustainability, specializing in high-quality aluminum and steel applications.

About Reynaers Aluminium:

With a presence in over 70 countries, Reynaers Aluminium has established itself as a pioneer in the industry. Our commitment to collaboration and sustainable growth drives our success. Founded in 1965, we have achieved significant milestones, including a remarkable turnover of €580 million in 2019, supported by a dedicated workforce of 2300 professionals worldwide.

Role Responsibilities:

  • Strategic Development: Formulate and implement a comprehensive marketing strategy to enhance the brand identity of Reynaers North America.
  • Market Engagement: Foster awareness among our B2B clientele, including stakeholders such as investors, project developers, architects, and contractors.
  • Growth Initiatives: Propel growth among existing fabricators through targeted marketing campaigns.
  • Event Coordination: Organize engaging events and client visits to strengthen relationships and showcase our offerings.
  • Content Creation: Lead content marketing efforts by developing a diverse content plan tailored to various target audiences.
  • Digital Presence: Enhance our visibility on social media platforms and manage local websites effectively.

Candidate Profile:

The ideal candidate will possess a Bachelor's or Master's degree in communication or marketing, with relevant experience in the field. Proficiency in English is essential, and knowledge of French is advantageous. A proactive mindset, excellent communication skills, and the ability to thrive in an international environment are crucial for success in this role.

Our Offer:

We provide a competitive compensation package and a stimulating work environment that values work-life balance. Join us in making a significant impact on the North American building market.

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