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Corporate Sponsorship Sales Specialist

3 months ago

Toronto, Ontario, Canada Informa PLC Full time
Position Overview

Reporting to the Director of Art Shows Canada, the Corporate Sponsorship Sales Specialist will concentrate on cultivating and sustaining robust sponsor partnerships, contributing to exhibition space revenue, and overseeing the expanding VIP program. This role entails formulating recruitment strategies, presenting proposals to prospective partners, and ensuring the flawless execution of sponsor commitments and onsite activations at Art Toronto and Artist Project.

The ideal candidate possesses a demonstrated track record of generating new income streams and optimizing existing collaborations, excels in high-stakes sales, and can navigate intricate partnerships with strategic insight and meticulous attention to detail. A fervor for the arts and the ability to connect with diverse audiences is crucial.

Key responsibilities also encompass enhancing the fair's VIP initiatives by organizing year-round events across Canada and aiding in the development of international projects that foster audience engagement and revenue growth.

Key Responsibilities:

  • Sponsorship Strategy & Development: Collaborate with the Director to devise sponsorship strategies for Art Toronto and Artist Project.
  • Lead all facets of sponsor development, including concept ideation, outreach, pitching, contracting, and managing pre-event and onsite execution.
  • Oversee multiple sponsor relationships with overlapping timelines and deliverables.
  • Partner Engagement: Create and manage opportunities for partners and sponsors to engage with the brand throughout the year and during events, serving as the primary onsite liaison.
  • Budget & Sales Management: Maintain and oversee event budgets and sales objectives for both fairs, contributing to overall exhibition revenue.
  • Reporting & Metrics: Prepare and present post-event reports for partners and sponsors, including success metrics, survey results, and activation visuals, ensuring timely delivery.
  • VIP Program Support: Assist in the development and execution of Art Toronto's year-round VIP event calendar, including exclusive events across Canada, international engagements, and membership opportunities.
  • Cross-Department Collaboration: Work closely with administrative, marketing, operations, and finance teams to ensure seamless event execution and clear communication with all partners and sponsors.
  • Onsite Management: Effectively manage sponsor and partner presence onsite at both Artist Project and Art Toronto.
  • Business Development: Contribute to the creation of new business opportunities, collaborating with partners, exhibitors, and VIPs.
  • Additional Responsibilities: Undertake other tasks as required. Proficiency in French is appreciated.

As part of the Art Shows team, you are committed to promoting the Canadian art market, supporting diversity, and ensuring inclusive participation from BIPOC, LGBTQ, and differently-abled communities. While the primary duties are outlined, flexibility in supporting various tasks as needed is expected, reflecting our collaborative team environment.

Qualifications:

  • Experience: 3-5 years of relevant experience in sales, ideally in sponsorship, luxury sales, or business development.
  • Business Development: Proven proficiency in creating new lines of business and identifying revenue opportunities.
  • Project Management: Strong attention to detail with the ability to manage multiple concurrent projects from concept to execution, coordinating with both internal and external stakeholders.
  • Partnerships: Ability to develop creative, mutually beneficial partnerships that serve both organizations and their audiences.
  • Analytical Skills: Excellent analytical abilities with a demonstrated capacity to use data-driven insights for decision-making.
  • Stakeholder Engagement: Ability to interact effectively and professionally with a diverse range of stakeholders, including artists, gallerists, museum staff, VIPs, sponsors, and internal teams.
  • Multitasking & Prioritization: Capable of managing multiple priorities, overlapping schedules, and complex business relationships, thriving in a deadline-driven event environment with a focus on revenue generation.
  • Passion for Art: A personal interest in art and culture, with the ability to communicate its significance to diverse audiences.

Additional Information:

We strive to ensure that Life at Informa is rewarding, supportive, and enjoyable for everyone. Here are some of the benefits you can expect when you join us:

  • Freedom & flexibility: High ratings for flexibility and trust, supporting a range of working patterns.
  • Great community: A welcoming culture with in-person and online social events, charity initiatives, and active diversity and inclusion networks.
  • Broader impact: Opportunity to volunteer with charity match funding available.
  • Career opportunity: Development opportunities with bespoke training and learning, mentoring platforms, and access to thousands of courses on LinkedIn Learning.
  • Comprehensive time off package: Generous vacation and paid emergency days, including a paid day to celebrate your birthday.
  • Work from almost anywhere for a portion of the year.
  • Competitive benefits, including a Share Match program.
  • Strong wellbeing support: Access to EAP assistance, mental health resources, and wellness apps.
  • Recognition for great work: Global awards and recognition programs.
  • International collaboration: Opportunities to work with teams around the world.