Market Research Manager

3 weeks ago

Toronto, Ontario, Canada Scotiabank Full time

Requisition ID: 204381

Become part of a results-oriented team that values inclusivity and high performance.

This role plays a vital part in the success of Global Brand & Client Insights within the Scotiabank Group, focusing on both Canadian and international projects. You will ensure that business strategies, plans, and initiatives are executed in alignment with regulatory requirements and internal policies.

Key Responsibilities:

  • Foster a customer-centric culture within the team to enhance client relationships and utilize broader Bank resources.
  • Oversee and implement comprehensive market research initiatives for stakeholders across the Scotiabank Group.
  • Collaborate with business line stakeholders to ascertain research objectives and requirements.
  • Design and manage end-to-end research projects, including proposal development, methodology, and project timelines.
  • Utilize in-house tools and resources to deliver research projects effectively.
  • Establish and maintain vendor relationships with reputable partners.
  • Apply project management principles to ensure timely and budget-compliant research outcomes.
  • Promote research strategies and insights through various platforms within the organization.
  • Directly manage research strategies and insights delivery.
  • Build a strong network of vendor relationships to ensure insights align with business needs.
  • Guide the application of innovative market research analytical techniques.
  • Analyze and present market research data, advising stakeholders on actionable insights.
  • Develop and sustain a professional network for knowledge sharing.
  • Provide relationship management support across various business lines.
  • Build trust with internal stakeholders, including senior leaders, to leverage insights for strategic decision-making.
  • Deliver insights in a consultative manner to support stakeholders during various project phases.
  • Contribute to a high-performance environment, demonstrating commitment to Scotiabank's core values: accountability, passion, integrity, and respect.
  • Manage multiple concurrent projects and vendor relationships.
  • Support various stakeholders and business lines simultaneously.
  • Share and utilize available research and insights from GBCI.
  • Design and execute projects within established budgets.
  • Encourage a positive team environment across direct and broader teams.
  • Proactively assist teammates and leaders to enhance overall team performance.
  • Work in a hybrid model with occasional in-office days and flexible hours.
  • Minimal travel is expected for this position.

Qualifications:

  • Extensive experience in market research (8+ years), ideally on either the vendor or client side.
  • Deep understanding of both quantitative and qualitative market research processes.
  • Exceptional written and verbal communication abilities.
  • Proven capability to translate business needs into detailed research project specifications.
  • Strong knowledge of multi-variant statistical techniques.
  • Excellent interpersonal skills, with a track record of effective collaboration within cross-functional teams.
  • Superior organizational, analytical, and problem-solving capabilities.
  • Demonstrated project management skills, with the ability to juggle multiple priorities and deadlines.
  • Expertise in SPSS, R, Microsoft Excel, PowerPoint, and Qualtrics.
  • Awareness of emerging market research methodologies.
  • Fluency in French is a plus.
  • A degree in commerce, mathematics, or computer science is preferred.
  • Completion of a Market Research certificate program is an asset.
  • Specialized training in qualitative research is beneficial.

Benefits:

  • Opportunity to work with a forward-thinking and collaborative team.
  • A rewarding career path with diverse opportunities for professional growth.
  • Internal training programs to support skill enhancement.

Scotiabank is committed to creating an inclusive and accessible environment for all individuals. If you require accommodations during the recruitment process, please inform our Recruitment team.

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