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Sales Enablement Consultant

3 months ago

Toronto, Ontario, Canada Quantcast Full time

About Quantcast:

Quantcast is a leading global Demand Side Platform (DSP) driven by artificial intelligence. Our foundation is built on robust measurement and consumer analytics, empowering marketers to effectively reach their target audiences and achieve measurable advertising results across the Open Web. Since our inception in 2006, we have set industry benchmarks with pioneering initiatives, including the first measurement platform for digital publishers and the first AI-driven DSP.

Position Overview:

We are looking for a skilled and motivated Sales Enablement Specialist to enhance our sales team's effectiveness. This pivotal role ensures that our sales professionals are equipped with the necessary resources, content, and training to excel. The ideal candidate will possess a comprehensive understanding of the sales and marketing landscape, outstanding communication abilities, and a proven history in sales, enablement, product marketing, or training and development.

Key Responsibilities:

  • Collaborate with cross-functional teams and stakeholders to design, implement, and optimize the sales enablement strategy in alignment with organizational objectives.
  • Work alongside sales to monitor and improve key performance metrics such as win rates and sales cycle duration.
  • Engage with sales stakeholders to identify and prioritize their needs and challenges.
  • Build and maintain trusted relationships with sales representatives, serving as a dependable support resource.
  • Act as a liaison between sales, marketing, and product teams to ensure consistent messaging and resource accessibility.
  • Effectively communicate the enablement strategy and established performance indicators to all relevant parties, promoting transparency and accountability.
  • Develop and execute comprehensive onboarding programs to equip sales representatives with essential skills and knowledge.
  • Oversee the creation and distribution of educational materials for ongoing training initiatives to boost team performance.
  • Facilitate collaboration between sales and marketing to produce impactful content that resonates with prospects and clients.
  • Gather and communicate feedback from the sales team to continuously refine and enhance the enablement strategy.
  • Utilize performance data to identify knowledge or skill gaps within the sales team, enabling targeted training initiatives.
  • Ensure that the sales enablement software is user-friendly and equipped with the necessary tools for sales success.

Qualifications:

  • Minimum of 3 years of experience in a high-performance sales environment, focusing on sales, enablement, product marketing, or training and development.
  • Skills:
  • Strong grasp of the sales landscape, including sales content, tools, and training methodologies.
  • Experience with content management and learning management systems.
  • Proven ability to cultivate internal relationships with sales and marketing teams.
  • Exceptional communication skills.