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Market Strategist

2 months ago


Canada WebDevs Online Full time

Job Summary: We are seeking a highly experienced and strategic thinker to lead our marketing efforts as a Market Strategist at WebDevs Online.

About the Role: As a key member of our team, you will be responsible for developing and executing comprehensive marketing strategies that align with our clients' overall business objectives.

Key Responsibilities:

  • Develop and Implement Marketing Strategies: Create and execute marketing plans that drive customer retention, enhance brand visibility, and achieve revenue goals.
  • Team Leadership: Lead, mentor, and manage the marketing team, fostering a collaborative and high-performance culture.
  • Campaign Management: Oversee the planning, execution, and measurement of marketing campaigns across various channels, including digital, print, social media, and events.
  • Budget Management: Ensure brand consistency across all marketing channels and materials, and develop and enforce brand guidelines and standards.
  • Market Research & Analysis: Conduct market research to understand customer needs, preferences, and behavior, and use data-driven insights to inform marketing strategies and decision-making.
  • Collaboration: Work closely with sales, product development, and other departments to ensure cohesive and effective marketing efforts.
  • Reporting & Analysis: Provide regular reports on marketing performance, including key metrics, campaign results, and ROI.

Requirements:

  • Education: Bachelor's Degree in Marketing, Business Administration, or a related field.
  • Experience: Minimum 10 years of experience in marketing, with at least 5 years in a senior leadership role in a large and recognized online gaming company.
  • Skills: Proven track record of developing and executing successful marketing strategies, expertise in digital marketing, including SEO, SEM, social media, and content marketing, strong analytical and problem-solving skills, and proficiency in marketing software and tools.