Digital Marketing Solutions Architect
4 weeks ago
Company Overview
Founded in 1806, Colgate-Palmolive has evolved from a small soap and candle manufacturer in New York City to a global leader in consumer products, with offerings in over 200 countries and territories. Our esteemed brands include Colgate, Palmolive, Softsoap, and many more, catering to diverse consumer needs across Oral Care, Personal Care, Home Care, and Pet Nutrition.
Position Summary
As a pivotal member of our Information Technology team, the Digital Marketing Technical Lead will play a crucial role in enhancing our digital marketing capabilities. This position involves the technical configuration, development, and maintenance of our Customer Data Platform (CDP), ensuring effective data management and personalization strategies.
Key Responsibilities
- Design and implement solutions on Salesforce Marketing Cloud and Salesforce Data Cloud to support real-time personalization and multi-channel marketing efforts.
- Collaborate with Marketing and Ecommerce teams to enhance digital system functionalities.
- Drive innovation by identifying and executing internal process improvements, including automation and infrastructure redesign for scalability.
Qualifications
- Bachelor's or Master's degree in Computer Science, Information Technology, Engineering, or a related discipline.
- A minimum of 5 years of experience in Salesforce Marketing Cloud as a developer or consultant.
- Proven ability to manage relationships with global marketing teams to support strategic data initiatives.
- Experience with data flow management, GCP, and API integration.
- Strong understanding of data modeling techniques and best practices.
- Excellent problem-solving skills and meticulous attention to detail.
- Effective communication skills, both verbal and written, with a collaborative approach.
- Self-driven with the ability to prioritize tasks in a fast-paced environment.
- Proficient in SQL and relational database management.
Preferred Skills
- Familiarity with Salesforce Data Cloud.
- Understanding of ETL processes.
- Experience working in Agile/Scrum development teams.
- Knowledge of privacy regulations affecting customer data management, such as GDPR and CCPA.
Commitment to Sustainability
Colgate-Palmolive is dedicated to integrating sustainability into all facets of our operations, striving to create a positive social impact and reduce environmental footprints.
Diversity, Equity & Inclusion
We are committed to fostering a diverse workforce that reflects the communities we serve, ensuring an inclusive environment where all employees feel valued and respected.
Equal Opportunity Employer
Colgate-Palmolive is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to any characteristic protected by law.
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