Digital Marketing Lead

4 weeks ago


Ajax, Ontario, Canada Smartworld Infotech solutions inc. Full time
Position Overview

We are seeking a dedicated Marketing Manager to enhance our marketing initiatives at Smartworld Infotech Solutions Inc.. This role involves overseeing various marketing strategies and ensuring effective communication within the organization.

Key Responsibilities
  • Market Analysis: Conduct thorough market research to inform strategic business decisions.
  • Survey Implementation: Execute economic and commercial surveys to pinpoint potential markets for our services.
  • Event Development: Organize diverse events aimed at publicity, fundraising, and information dissemination.
  • Communication Strategy: Formulate and implement comprehensive communication strategies.
  • Website Management: Oversee the development and upkeep of the organization's online presence.
  • Team Leadership: Guide the marketing team in gathering essential information and conducting research.
  • Strategy Evaluation: Assess and refine existing communication and marketing strategies.
  • Content Preparation: Supervise the creation of written materials for our digital platforms.
  • Service Promotion: Market our business services effectively.
  • Program Oversight: Direct and evaluate departments responsible for communication strategies and public relations.
  • Material Assistance: Aid in the production of brochures, reports, newsletters, and other marketing materials.
  • Educational Programs: Prepare and deliver programs and materials for educational and promotional purposes.
  • Database Management: Maintain and manage our digital database.
Qualifications
  • Education: Bachelor's degree in Marketing or a related field.
  • Experience: 1 to 2 years of relevant experience in marketing.
  • Employment Type: Permanent position.
  • Language Requirement: Proficiency in English.
  • Work Hours: 38 hours per week.


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