Senior Marketing Specialist, Enterprise Sales

2 months ago

Montreal, Quebec, Canada Amazon Web Services Canada, Inc. Full time

About the Role

Amazon Web Services Canada, Inc. is seeking an experienced Marketing Manager to join our team in Quebec and Canada. As a key member of our sales and marketing team, you will be responsible for developing and executing the marketing strategy for AWS in Quebec and Canada.

Key Responsibilities

  • Develop and execute global and Americas Field Marketing programs
  • Help with the development and execution of the Canadian field marketing strategy
  • Own and build a scalable Quebec marketing strategy that effectively engages and resonates with new and existing customers in the province, and successfully execute it, to drive awareness and generate leads and pipeline
  • Lead the design, development and execution of compelling digital experiences for customers in Canada and Quebec, in particular customers that are unfamiliar with AWS
  • Develop a deep understanding of the AWS business and its customers through frequent engagement and communication with field marketing and sales stakeholders, to ensure the support and development of the right marketing plans and programs to achieve business objectives
  • Obtain and use data and qualitative insights to understand customer behavior and to inform marketing programs
  • Track, measure, analyze and report on the performance of marketing programs and activities and take action on the insights gained
  • Continually experiment and introduce new approaches to marketing that engage customers and prospects in innovative ways

About the Team

Our team is dedicated to delivering innovative marketing solutions that drive business growth and customer engagement. We are a collaborative and dynamic team that values diversity, inclusion, and creativity.

Requirements

  • Minimum 10+ years of experience in a high-tech B2B sales-facing marketing role such as corporate or field marketing
  • Minimum 4 years of enterprise marketing experience
  • Fluency in French and English
  • Excellent communication and writing skills in French and English
  • A career trajectory that demonstrates increasing levels of responsibility and proven success delivering measurable marketing results
  • Understanding of the cloud landscape
  • Proven ability to analyze complex market and account dynamics and develop a marketing strategy
  • Hands-on experience developing and implementing integrated marketing campaigns
  • Ability to work independently and autonomously
  • Comfortable dealing with a high degree of ambiguity and rapidly changing priorities
  • Ability to demonstrate proven success delivering measurable marketing results
  • Experience finding creative ways to do more with less, and a track record of delivering marketing programs at scale
  • Ability to interact and communicate effectively with senior leadership

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