Business Communications Specialist

2 weeks ago

Montreal, Quebec, Canada CN Full time
Job Summary

The Communications Business Associate plays a pivotal role in helping to build communication plans for assigned CN departments. This role works closely with team leads across CN functions and Communications Business Partners to identify annual communications objectives. Collaborating with the Senior Manager, Corporate Communications and other key CN Hub team members, the Communications Business Associate develops strategies and communications plans to help achieve departmental objectives. This position coordinates clients' communication campaigns and ensures alignment of key departmental and company messages, tone, and language by staying aligned with CN strategy. The incumbent acts as a CN communication and brand advocate on behalf of the Hub at a department level and Company-wide.

Main Responsibilities
  • Help develop, align, and coordinate communication plans to ensure effective delivery of key messages.
  • Ensure creative and effective communication campaigns are delivered on time, within budget, and with all approvals effectively managed with Senior Manager.
  • Support the development of key messages for clients' campaigns, ensuring messages and tone align within clients' organizations and among various CN departments.
  • Collaborate with Communications Hub Specialists to define tactical plans and drive their development, results, monitoring, and measurement.
  • Work on corporate communications projects to increase knowledge of CN's business, departments, and stakeholders.
Client Service Mentality
  • Respond to communications needs of clients' organizations with a strong client service approach and a can-do solutions-oriented attitude.
  • Educate clients on communications practices and processes.
  • Act as a Subject Matter Expert in understanding clients, best means of communication, and critical success factors in reaching them with key messages.
  • Build and nurture relationships with client departments.
Brand Advocacy
  • Represent Communications Hub and act as an advocate for the CN brand.
  • Educate and strive to uphold brand standards set out by Communications Hub through recommendations to clients.
Working Conditions

The role has standard working conditions in an office environment with a regular work week from Monday to Friday. The incumbent must be available to work evening shifts and weekends when necessary. Due to the nature of the role, the incumbent must be able to meet tight deadlines, handle pressure, and manage stress.

Requirements
  • Between 5 to 7 years of experience in a similar role.
  • Experience in creating and executing communications strategies and plans.
  • Experience in organizing employee events is an asset.
  • Experience in developing and executing video plans.
  • Experience in managing resources required for the execution of communications plans (Hub resources, CN resources, and external resources such as videographers, photographers, designers, writers, translators...).
Education/Certification/Designation
  • Bachelor's Degree in Business Administration, Communications, or equivalent.
Competencies
  • Inspires others with impactful modern communications and adapts to the audience.
  • Collaborates with key internal stakeholders to enable higher productivity.
  • Displays a customer-centric attitude to improve the customer's journey.
  • Regularly identifies opportunities to create value and customer loyalty.
  • Cultivates relationships.
  • Makes informed and timely decisions to get things done.
  • Influences by translating expertise into practical business outcomes.
  • Knows CN's business and stays current with industry trends to elevate expertise and work.
  • Strong Project Management skills.
  • Fluently bilingual both written and verbal (English, French).
Technical Skills/Knowledge
  • Excellent proficiency in MS Office tools.

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