Integrated Marketing Campaign Lead, Azure

3 months ago

Toronto, Canada Microsoft Canada Full time

Overview

The Central Marketing Organization (CMO) inspires, acquires, and engages Microsoft customers & partners by driving integrated marketing strategy and plans to achieve business growth objectives. CMO accelerates the region’s growth agenda by driving customer centric, digitally connected integrated marketing plans aligned to global Marketing strategy and standardized marketing engines. CMO drives connected customer experiences and data driven storytelling, creating Microsoft brand love, and enabling sellers to deliver revenue.

The Integrated Marketing Campaign Lead, Azure oversees and brings to life the campaign marketing strategies and plans for the Americas region (US, Canada & LATAM) leveraging and scaling global go-to-market approaches and augmenting with local activities to deliver delightful customer experiences that drive business outcomes (including customer acquisition, nurture and consumption). You will be known as the marketing expert on your Solution Area, using data and insights to ensure positioning and messaging is clear, distinctive and differentiated by audience and educates our customers on how they can achieve more with Microsoft products. You are an evangelist of marketing transformation, responsible for landing the cutting-edge marketing innovations being developed at Microsoft for your region. You will have the opportunity to develop your leadership skills advising Sales and Marketing leaders on marketing delivery. You will also work with Integrated Marketers globally, contributing to global learnings and optimizations by leveraging and sharing global practices and providing feedback on learnings from your region to Corporate Headquarters.

Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Embody our Culture and Values

**Qualifications**:
Required Qualifications

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience
OR equivalent experience.

Additional or Preferred Qualifications

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 7+ years integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience
OR equivalent experience.
Connected sales and marketing experience. Understanding of sales priorities and motivations and ability to advocate for marketing in conversations with sales organizations to ensure optimal customer experiences and success.
Efficiently coordinate cross-functional teams and projects, leveraging project management expertise to ensure seamless integration of marketing strategies across various channels and platforms. Obsessed with delivering a compelling customer experience through relevant, connected customer engagement.
Leadership presence, experience working with leadership and track record of marketing impact and influence. Innate ability to navigate through a complex matrixed organization to lead process changes and deliver execution excellence.
Data-driven marketer. Comfortable reading and analyzing data, using it to inform marketing plans and prioritize investments and leading data discussions with key business stakeholders.

Field Integrated Marketing IC5 - The typical base pay range for this role across Canada is CAD $118,800 - CAD $214,800 per year.

**Responsibilities**:
Integrated Marketing Planning

You will collaborate with Corporate teams and regional stakeholders to align Marketing plans to global strategy, capabilities, and engines.
You will gather and share internal and external feedback about the quality of plan.

Integrated Marketing Execution

You develop, land, and optimize the solution area marketing plan based on insights from corporate customer targeting, segmentation tools and various metrics and local-market knowledge, continually updating and improving on customer experiences (e.g., optimize segments, spend, performance, improve digital channels). You ensure all plans adhere to critical company policies such as privacy, accessibility, compliance and brand.

Data-Driven Decision Making and Performance Management

You use data-driven insights leveraging available global tools and dashboards to optimize marketing strategy and delivery.

  • Integrated Marketing Campaign Lead, Azure

    4 months ago

    Greater Toronto Area, Canada Microsoft Full time

    The Central Marketing Organization (CMO) inspires, acquires, and engages Microsoft customers & partners by driving integrated marketing strategy and plans to achieve business growth objectives. CMO accelerates the region’s growth agenda by driving customer centric, digitally connected integrated marketing plans aligned to global Marketing strategy and...

  • Marketing Campaign Strategist

    3 weeks ago

    Toronto, Ontario, Canada Delbridge Solutions Inc. Full time

    About the RoleDelbridge Solutions Inc. is a leading technology company that provides innovative software solutions and implementation services. We are seeking a highly skilled Marketing Campaign Strategist to join our team.Key ResponsibilitiesAnnual Planning and Strategy Development: Develop and oversee the annual plan for demand marketing campaigns,...

  • Marketing Campaign Strategist

    3 weeks ago

    Toronto, Ontario, Canada Delbridge Solutions Inc. Full time

    About the RoleDelbridge Solutions Inc. is a leading technology company that provides innovative software solutions and implementation services. We are seeking a highly skilled Marketing Campaign Strategist to join our team.Key ResponsibilitiesAnnual Planning and Strategy Development: Develop and oversee the annual plan for demand marketing campaigns,...

  • Marketing Campaign Strategist

    3 weeks ago

    Toronto, Ontario, Canada Delbridge Solutions Inc. Full time

    About the RoleDelbridge Solutions Inc. is a leading technology company that provides innovative software solutions and implementation services. We are seeking a highly skilled Marketing Campaign Strategist to join our team.Key ResponsibilitiesAnnual Planning and Strategy Development: Develop and oversee the annual plan for demand marketing campaigns,...

  • Campaign Marketing Strategist

    1 month ago

    Toronto, Ontario, Canada SAS Full time

    Marketing Campaign Manager - 14-Months Contract Introduction We are a leading organization in data and artificial intelligence. Our innovative software and services empower clients globally to convert data into actionable insights. As a financially robust multi-billion-dollar entity, we are on a trajectory towards IPO-readiness. If you seek a vibrant...

  • Integrated Media Marketing Lead

    1 month ago

    Toronto, Ontario, Canada the Ladders Full time

    Position Overview: As a pivotal member of the marketing team, the Integrated Media Marketing Lead will play a crucial role in shaping and executing marketing strategies that resonate with our diverse clientele.Job Grade: P7Referral Level: Level 3Company Overview: The Ladders is a prominent player in the financial services sector, recognized for its...

  • Azure Strategy Lead

    4 months ago

    Toronto, Canada CDW Full time

    Our team is looking for an Azure Strategy Lead who will bring visionary leadership, innovative problem-solving, external insights, and strategic foresight to shape the future of our organization. This role is crucial in establishing a foundation that brings CDW and our partner's services offerings forward to enable our clients to transform their business and...

  • Marketing Campaign Director

    3 weeks ago

    Toronto, Ontario, Canada the Ladders Full time

    Job DescriptionJob Summary: We are seeking a highly skilled Integrated Marketing Manager to join our team at The Ladders. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and achieve aggressive targets.Key Responsibilities:Develop and implement...

  • Marketing Campaign Manager

    4 weeks ago

    Toronto, Ontario, Canada Delbridge Solutions Inc. Full time

    Delbridge Solutions is GrowingDelbridge Solutions is one of North America's fastest-growing technology companies. With offices in Canada, USA, Europe, and Costa Rica, we provide world-class software solutions and implementation services for Performance Management, Data Management, and Corporate Transformation. We celebrate and reward your achievements,...

  • Marketing Campaign Manager

    4 weeks ago

    Toronto, Canada Delbridge Solutions Inc. Full time

    Delbridge Solutions is Growing!Delbridge Solutions is one of North America's fastest-growing technology companies. With offices in Canada, USA, Europe, and Costa Rica, we provide world-class software solutions and implementation services for Performance Management, Data Management, and Corporate Transformation. We celebrate and reward your achievements,...

  • Media Campaign Manager

    1 month ago

    Toronto, Ontario, Canada Marketing Full time

    Exciting Opportunity for a Paid Media SpecialistJoin a leading travel organization as a Paid Media Specialist within their innovative digital marketing team. In this pivotal role, you will oversee and enhance paid media initiatives across diverse online platforms for prominent corporate brands. Your key responsibilities will encompass the execution of...

  • Marketing Campaign Coordinator

    1 month ago

    Toronto, Ontario, Canada HaulerAds Inc. Full time

    Position OverviewAs a Marketing Campaign Coordinator at HaulerAds Inc., you will play a pivotal role in shaping our advertising initiatives. This is a permanent position requiring a commitment of 32 hours per week.Key ResponsibilitiesCommunication Strategy: Develop and execute effective communication strategies and programs.Content Creation: Generate written...

  • Marketing Campaign Manager

    3 days ago

    Toronto, Ontario, Canada The Cigna Group Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Campaign Manager to join our team at The Cigna Group. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns that drive business growth and customer engagement.Key ResponsibilitiesDevelop and execute marketing campaigns across paid...

  • Marketing Campaign Manager

    3 days ago

    Toronto, Ontario, Canada The Cigna Group Full time

    About the RoleWe are seeking a highly skilled and experienced Marketing Campaign Manager to join our team at The Cigna Group. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns that drive business growth and customer engagement.Key ResponsibilitiesDevelop and execute marketing campaigns across paid...

  • AEP Campaign Lead

    3 weeks ago

    Toronto, Canada Atlantis IT Group Full time

    Job Summary:We are looking for a highly skilled Adobe Campaign Classic (ACC) Architect to join our team. In this role, you will be responsible for the end-to-end management of multi-channel marketing campaigns using Adobe Campaign Classic. Your expertise will be instrumental in driving personalized customer engagement, optimizing campaign performance, and...

  • AEP Campaign Lead

    3 weeks ago

    Toronto, Canada Atlantis IT Group Full time

    Job Summary:We are looking for a highly skilled Adobe Campaign Classic (ACC) Architect to join our team. In this role, you will be responsible for the end-to-end management of multi-channel marketing campaigns using Adobe Campaign Classic. Your expertise will be instrumental in driving personalized customer engagement, optimizing campaign performance, and...

  • AEP Campaign Lead

    3 weeks ago

    Toronto, Canada Atlantis IT Group Full time

    Job Summary:We are looking for a highly skilled Adobe Campaign Classic (ACC) Architect to join our team. In this role, you will be responsible for the end-to-end management of multi-channel marketing campaigns using Adobe Campaign Classic. Your expertise will be instrumental in driving personalized customer engagement, optimizing campaign performance, and...

  • AEP Campaign Lead

    3 weeks ago

    Toronto, Canada Atlantis IT Group Full time

    Job Summary: We are looking for a highly skilled Adobe Campaign Classic (ACC) Architect to join our team. In this role, you will be responsible for the end-to-end management of multi-channel marketing campaigns using Adobe Campaign Classic. Your expertise will be instrumental in driving personalized customer engagement, optimizing campaign performance, and...

  • Marketing Campaign Manager, Fiix

    4 months ago

    Toronto, Canada Rockwell Automation Full time

    Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale,...

  • Marketing Campaign Manager, Fiix

    4 months ago

    Toronto, Canada Rockwell Automation Full time

    Rockwell Automation is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale,...