Azure Product Go to Market Manager
6 months ago
The Azure commercial solution area (CSA) is a critical strategic monetization and growth lever for the company. This business consists of growing Azure consumption in both our customer base and acquiring new customers across both Microsoft and Open Source technologies. The **Azure Infrastructure Go to Market Manager (GTMM)** is responsible for creating and orchestrating strategic go-to-market (GTM) plans for assigned line(s) of business across sales, marketing, consulting, customer success, and partner functions, supporting One-Microsoft; This is a cross-functional role, resulting in revenue, growth and shared outcomes for their Azure aligned priorities. The GTMM develops partnerships across corporate marketing, partner, services and sales to lead and execute the priorities.
The Americas Sales Enablement & Operations (SE&O) executes company strategy and priorities that enable us to achieve our business goals with a focus on B2B customer engagement by developing and executing go-to-market programs (GTMs), Marketing Campaigns, and a Field Operating Model. Driving a common operating model across the Americas subsidiary ensures consistent, measurable execution and landing of priorities. Driving alignment with our internal corporate partners in organizations including Product Marketing, Marketing, Sales, Engineering, and Field Leadership is also critical to our collective success, as is continuing to listen, learn and respond via rapid feedback loops.
Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our mission.
**Responsibilities**:
Product Advocacy
- Acts as the primary product and technical advocate, evangelizing across products within the Product Manager-owned portfolio and across the business.
- Identifies and develops strategies to drive cross-selling scenarios and attach points across product/service area(s).
- Provides guidance to sales in customer engagements (e.g., resources and programs, best practices for scaling, change management, and deal coaching for segments), and counsels partner practice leads.
Business Leadership
- Develops and executes business strategy and tracks the efficacy of plans across the business to drive sustainable growth within and beyond the boundaries of the fiscal year.
- Actively leads and engages with all stakeholders across the area/subsidiary for One Microsoft orchestration.
- Leads regular cadence of connections with corporate stakeholders to execute strategic planning.
- Partners across teams to drive GTM for aligned Solution Plays, identifying growth opportunities in the market and builds clear execution plans.
- Align, influence and coach field teams, sales operations, marketing plans, business rhythms and change management to convert strategic priorities into local execution.
- Drives regular engagements with relevant executive stakeholders to develop and operationalize strategies and oversee implementation of cross-market solutions that drive strategic impact and increased market share, in line with area-specific service requirements (e.g., local regulatory compliance/programs).
- Lead the team to deliver on targets by orchestrating execution and providing GTM objectives to drive marketing strategies for customer acquisition, acceleration, adoption and advocacy.
Connected Sales Enablement
- Lands and champions solution plays, activating connected sales and marketing execution in every segment to maximize performance and share
- Serves as the primary orchestrator between corporate and the field and ensures field and corporate leadership are aligned on business results and actions to take.
- Strategically activates the partner ecosystem to enable and drive results.
- Identifies failure points and orchestrates resources to mitigate.
Other
- Embody our Culture and Values
**Qualifications**:
**Required/Minimum Qualifications**
- Bachelor's Degree in Business, Marketing, Computer Science, or related field
- OR equivalent experience.
**Additional or Preferred Qualifications**
- 2+ years field product marketing, product management, marketing strategy, business planning, sales enablement, business development, technical pre-sales, or related work or internship experience AND Bachelor's Degree in Business, Marketing, Computer Science, or related field
- OR equivalent experience.
- Effective Business Analysis experience (understands financials, sales processes, scorecards and key performance indicators)
- Track record of cross-group collaboration skills and ability to manage stakeholders across large matrix organizations. \Track record of executive influencing and stakeholder management skills
Field Product Marketing IC2 - The typical base pay
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