Manager, Canada Go to Market Strategy

3 weeks ago


Toronto, Canada Western Union Full time

**Manager**,** **Canada Go **to** Market Strategy **-** **Toronto**

**Western Union powers your pursuit.**

We are looking for a customer-obsessed, strategic, self-starter who wants to help drive the future of our digital business in Canada.

As one of our go-to-market strategy leads, this role will be responsible for driving improvements in all of the customer facing parts of our business including the product experience, pricing, loyalty, payment options and more.

If wearing many hats, being at the center of the strategy for the business and working cross-functionally excites you, then this role may be a great fit.

**Role Responsibilities**
- Identify areas of opportunity within product experience, pricing, loyalty, payment options and KYC for the Canadian digital business
- Work with cross-functional stakeholders to execute upon key areas of opportunity
- Analyze impact of initiatives, and iterate strategy to ensure that we are maximizing our potential for the market
- Preform competitive research to ensure that we are market competitive in all customer facing ways
- Build a plan for how to innovate our customer experience long term
- Work hand-in-hand with the go to market lead for Canada in defining the strategy for how we will grow the digital business
- Step into other cross functional Canada-related topics (e.g., risk, payments, marketing etc.) as needed to support the team

**Role Requirements**
- Bachelor’s degree in business administration, Marketing or related field
- 2-3 years of experience working in digital product, marketing or a business strategy role
- Have 1+ years of experience in working with international teams

**We make financial services accessible to humans everywhere. Join us for **what’s** next.**

Western Union is positioned to become the world’s most accessible financial services company —transforming lives and communities. We’re a diverse and passionate customer-centric team of over 8,000 employees serving 200 countries and territories, reaching customers and receivers around the globe. More than moving money, we design easy-to-use products and services for our digital and physical financial ecosystem that help our customers move forward.

**Benefits**

Your Canadian - Specific Benefits Include
- Time off
- Medical and Dental
- Life Insurance
- Future Savings Plan

LI-JF1

Estimated Job Posting End Date:
10-30-2024



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