Demand Manager
2 months ago
**Description**
**Being part of Air Canada is to become part of an iconic Canadian symbol, recently ranked the best Airline in North America. Let your career take flight by joining our diverse and vibrant team at the leading edge of passenger aviation.**
Based in the Air Canada Montreal Headquarters and reporting to the Senior Manager Premium Revenues and Pricing Operations, the Demand Manager is responsible to optimize revenue on assigned group of Origin-Destinations by monitoring and managing the demand on specific markets and points of sales in support of the corporate objectives.
**Responsibilities**:
- Accountable for Origin-Destination (O&D) forecast accuracy in premium cabins
- Proactively manage demand and cancellation forecasts in PROS O&DIII based on historical data, Air Canada changes, market changes and other influential factors.
- Review forecast performance, monitor holidays/special events and alerts that indicate variance in bookings from forecast in order to identify sub-optimal situations or opportunities to increase network revenues.
- Monitor class mix and adjust forecast accordingly to ensure that OD POS objectives are met and opportunities for increase revenues are seized
- Manage business rules in RTDP as per the processes and guidelines provided
- Develop and maintain expert knowledge/understanding of the booking demand curve, availability, the effects of current market and competitive forces, market strategies and network flows.
- Produce and analyze management information reports to support decision making and to audit implemented strategies.
- Develop and maintain expertise on revenue management tools and techniques, as well as marketing information systems.
- Liaise with Flight Revenue Managers, Pricing Managers & other Demand Managers in both premium and economy cabins in an effort to best manage market actions and ensure that the network and regional objectives remain in-line with corporate objectives.
- Liaise with Network Planning with regards to longer term schedule opportunities as well as alignment with demand expectations of major schedule changes
- Stimulate demand by leveraging other market controls such as pricing actions, Aeroplan offers, etc.
- Understand corporate demand by OD and work closely with Corporate Revenues Manager, Corporate Sales and network planning to maximize corporate revenue
**Qualifications**
- University degree required with specialization in business, economics, mathematics, engineering or equivalent. Graduate studies are an asset.
- 3 years work related experience.
- Excellent analytical and problem solving skills
- Ability to generate reports and successfully translate and communicate the data to achieve corporate goals
- Proven leadership, interpersonal and presentation skills
- Ability to work on multiple tasks and to prioritize heavy workloads and tight deadlines
- Solid business/commercial orientation and experience as well as an understanding of the airline industry competitive environment
- Must be a team player, self-starter and able to work under general direction
- Experience & knowledge in Origin-Destination Revenue Management an asset
**Conditions of Employment**:
**Linguistic Requirements**
**Diversity and Inclusion**
Air Canada is strongly committed to Diversity and Inclusion and aims to create a healthy, accessible and rewarding work environment which highlights employees' unique contributions to our company's success.
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