Specialist, Marketing, Campaigns

3 weeks ago


Barrie, Canada CONSUMER & SMBMARCHÉ CONSOMMATEUR & PME Full time

**Req Id**:410399

At The Source, we believe that the right tech makes all the difference and exist to help Canadians discover the endless possibilities of tech. We carry the latest tech, offer advice across all categories and networks, and put our customers first to ensure they find the right tech for them.

Every day our Associates across the country help Canadians find the tech they want and need. The Source is a great place to work and we are committed to your development through best in class training programs that help you do your best. Behind our in-store Associates is a supporting team of professionals who curate our product assortment, ensure on-time deliveries, create engaging marketing campaigns and help keep our systems running at peak capacity.

We are passionate about what we do and look for individuals with their own passion, curiosity and genuine helpfulness to join us

**Summary**:
This role is for someone who has a passion for marketing, who is detail oriented and loves seeing a successful campaign come together. The Marketing Specialist, Campaigns, will have the opportunity to support The Source’s wireless and wireline campaigns.

Reporting to the Senior Manager, Marketing Campaigns, this role will work with cross-functional teams and key vendors. They will collaborate with all business units to bring our campaigns to life and ensure flawless execution across all channels. We are searching for a leader with strong project management skills, communications skills, and who is excited about tech and helping our customers discover the difference it will make for them.

**Key Responsibilities**:

- Manage the execution of always-on tactical and ad-hoc promotional campaigns, partnering with internal partners to ensure flawless execution through all channels (paid & owned assets);
- Work with internal partners to secure key offers on services to drive traffic & sales;
- Manage regular cadence of tactical activity on weekly basis, reacting to market changes on an on-going basis identifying opportunities to scale activity to drive sales results;
- Develop creative briefs that translate promotional strategy into actionable execution;
- Work with legal to ensure all tactical messaging meets Canadian advertising standards;
- Work with cross-functional & creative teams to ensure consistency of messaging across all campaign assets;
- Participate in marketing strategy, supporting annual calendar of tactical campaigns ensuring execution aligns to business objectives;
- Monitor business KPIs & competitive activity. Evaluate campaign performance and leverage insights to optimize future campaigns, communicate results cross functionally and to senior leadership.

**Critical Qualifications**:

- Strong project management skills;
- Experience managing campaigns requiring input from multiple internal and external stakeholders;
- Understanding of the creative and production development process;
- Effective communication skills with the ability to build and socialize plans with cross-functional audiences, including senior leadership;
- Detail oriented with a keen eye for accuracy and consistency in execution;
- Highly-organized, able to manage & prioritize multiple projects simultaneously;
- Self starter with the ability to manage multiple tasks in a fast-paced environment;
- Works well under pressure, calm demeanor when dealing with changing priorities;
- A passion for technology.

**Preferred Qualifications**:

- Bachelor’s degree and 3+ years experience in marketing;
- Previous experience leading and collaborating with a wide range of stakeholders;
- Previous experience in telecommunications is considered an asset.

LI-NA

TALENT

CORP

**Position Type**:Retail Head Office
**Position**:Regular - Full time - Hybrid
**Job Location**:Canada : Ontario : Barrie || Canada : Ontario : East York || Canada : Ontario : Etobicoke || Canada : Ontario : Mississauga || Canada : Ontario : North York || Canada : Ontario : Scarborough || Canada : Ontario : Toronto
**Application Deadline**:05/30/2023

Adequate knowledge of French is required for positions in Quebec.

As Canada's favourite tech retailer you have the opportunity to work close to home - and we're also proud to offer a competitive compensation package that includes an extensive recognition and rewards program, career development opportunities, multi-faceted training programs, competitive medical and dental benefits, charity and volunteer opportunities and of course, associate discounts



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