Digital Marketing Specialist
6 months ago
**About Us**:
mySolar is one of the fastest growing new solar companies in Canada. Our ownership and management team has been working with hundreds of thousands of Canadian homeowners to save on bills and reduce carbon emissions for well over a decade.
The single greatest way to achieve your energy independence and reduce harmful emissions is through harnessing solar energy. We're all-in on solar for our future. We believe in quality, service, and passion in all we do. Let us help you take control of your energy.
**Position Overview**:
**Key Responsibilities**:
- Account Management: Oversee and manage our digital marketing accounts across various platforms, ensuring effective strategy execution and consistent brand messaging.
- Content Creation: Develop engaging and high-quality digital content, including graphics, videos, and written materials, tailored to our target audience.
- Blog Writing: Write informative and compelling blog posts to educate our audience about solar energy, our services, and industry trends.
- Promotional Material Design: Design and create eye-catching promotional marketing materials, such as brochures and social media graphics.
- UI/UX Implementation: Improve the user interface and user experience of our digital platforms to enhance customer engagement and satisfaction.
- Lead Generation Tools: Develop and implement effective online lead generation tools and processes to drive customer acquisition.
- Campaign Strategy: Collaborate with the marketing team to develop and implement effective marketing campaigns that drive brand awareness and lead generation.
- Performance Analysis: Monitor and analyze the performance of digital marketing campaigns, providing insights and recommendations for improvement.
**Responsibilities**:
- Proven experience in digital marketing, content creation, and account management.
- Strong writing skills with the ability to create compelling blog posts and marketing copy.
- Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar.
- Experience with social media management and digital advertising platforms (Google Ads, Facebook Ads, etc.)
- Excellent communication and organizational skills.
- Ability to thrive both independently and within a collaborative team environment.
- A passion for renewable energy and sustainability is a plus
**Perks of Joing mySolar**:
- Competitive Salary: Recognize your talent and contributions.
- Dynamic Environment: Thrive in an innovative and supportive workplace.
- Professional Growth: Opportunities to advance your career and develop new skills.
- Positive Impact: Contribute to a greener, more sustainable future.
**How to Apply**:
Please send your resume, portfolio, and a cover letter detailing your experience and why you're a perfect fit for this role.
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