Digital Marketing Specialist

3 weeks ago

Mississauga, Canada Remitbee Inc Full time

**Job Title**: Digital Marketing Specialist

**About Remitbee**

Remitbee is a rapidly growing fintech startup that provides seamless financial solutions for international money transfers and currency exchanges. We’re searching for a talented Digital Marketing Specialist to join our team and help amplify our digital footprint across multiple channels.

**About Remitbee’s Work Culture**

At Remitbee, we cultivate a dynamic, innovative, and collaborative work environment. As a fintech startup, we place a strong emphasis on creativity, encourage continuous learning, and foster teamwork across our global teams. We value diversity, inclusion, and mutual respect, ensuring that every individual’s voice is heard and valued. Our company promotes work-life balance, offering flexible work arrangements and significant opportunities for professional growth and development.

**Future Scope**

**Key Responsibilities**:

- Customer Engagement Platforms: Work with platforms like Braze or similar to optimize customer engagement and personalization.
- Conversion Rate Optimization (CRO): Implement CRO strategies across various channels to improve key performance metrics.
- Branding: Maintain and strengthen the company’s brand voice and identity across all digital channels.
- Google & Meta Ads: Collaborate with the team to strategize around Google and Meta ads (without direct management) and optimize ad performance.
- Budget Management: Manage marketing budgets, ensuring efficient spend and optimal ROI.
- Reporting & Analysis: Analyze marketing performance data and report insights to optimize future campaigns.

Desired Skills & Qualifications:
**Must-Have**:

- Strong knowledge of Conversion Rate Optimization (CRO) and branding strategies.
- Familiarity with Google & Meta ads (strategy).
- Experience in running A/B tests and data analysis.
- Strong reporting and budget management skills.

**Good-to-Have**:

- SEO knowledge and experience.
- Influencer marketing experience.
- Experience in marketing mobile apps.

**Benefits**:

- Comprehensive Health Benefits: Employees receive full healthcare coverage, including dental and vision, ensuring their well-being.
- Flexible Work Environment: Remitbee offers the option for remote work, allowing employees to maintain a good work-life balance.
- Professional Development: Opportunities for career advancement and growth, with access to learning resources and training programs to help employees enhance their skills.
- Diverse and Inclusive Culture: A multicultural, inclusive workplace that fosters collaboration and innovation across global teams.

Pay: $60,000.00-$85,000.00 per year

**Benefits**:

- Flexible schedule
- Paid time off

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

**Experience**:

- A/B testing: 1 year (required)
- SEO: 1 year (required)
- Data analysis skills: 1 year (required)
- Digital marketing: 1 year (required)

Work Location: In person

Application deadline: 2024-11-18
Expected start date: 2024-11-18

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