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Market Insights Intern

3 months ago

Montréal, Canada Nestle Operational Services Worldwide SA Full time

**Position Snapshot**
**Business areas: Nespresso**
**Job title: Market Insights Intern**
**Location: Montréal, QC (Hybrid Role)**

**Position Summary**
We are looking for a Market Insights Intern based at our Montreal Location for the months of May to August 2024. This role will be responsible for working on key innovation projects that address current and future business needs and impact our customers. You will gain valuable practical knowledge and experience in various functional aspects of Marketing depending on the project focus including; Marketing Analytics, Social Media, Market insights, and B2C Marketing.

A day in the life of a Market Insights Intern
As a Marketing Intern you will be working on various projects to improve the Nespresso brand with consumers. Depending on your specialization and interests, we offer various internships in the following areas:
B2C Marketing:

- Contribute to planning and implementing promotional campaigns and product launches, while ensuring alignment between all sales channels
- Develop and/or optimise current reporting and analytical tools and dashboards
- Process key performance indicator (KPI) reporting and support the implementation of new measures to strengthen loyalty in existing business-to-customer (B2C) and business-to-business (B2B) bases
- Analyze the various actions implemented, monitor performance indicators and make optimization recommendations
- Understand clients’ consumption habits in order to provide strategic recommendations
- Social Media:

- Support the team with the development and execution of social media engagement, monitoring, reporting and analysis.
- Partner closely with agencies in the development of social media content production.
- Collaborate internally and externally to ensure key brand moments (campaigns, product launches, events, influencers, etc.) are amplified appropriately via social media channels.
- Market Insights:

- Analytical Projects: Competitor analysis. Prepare “Deep Dive” on competitors using sales and market research information. Identify strengths, weaknesses, threats and opportunities (SWOT) for Nespresso in the competitive landscape.
- Research Projects: Work to source and extrapolate market online sales (Amazon, e-retailing, etc.).
- Other business intelligence projects related to the coffee market in Canada.

**What will make you successful?**

You will also:

- Currently enrolled in 2nd, 3rd or 4th year undergraduate program with an emphasis in Marketing, Brand Management or Marketing Communications. or Analytics/Business Intelligence/Marketing Research
- Involvement in extracurricular activities which demonstrate initiative and leadership.
- Experience with Digital marketing strategy is an asset.
- Experience with statistical software and/or SQL programming is required.
- Knowledge of a visualization tool such as Tableau or Power BI is an asset.
- Ability to transform data and insights into business recommendations.
- A results and detail-oriented professional with strong analytical skills.
- A proactive creative thinker who can generate new ideas/solutions to meet internal and external requirements.
- Have the ability to build great relationships with internal stakeholders from various backgrounds and work collaboratively on multiple projects.
- Have strong interpersonal skills with exceptional verbal communication skills.
- Fast learner, and must be comfortable working within a dynamic, challenging environment.
- Strong computer proficiency (PowerPoint, Word, Excel).
- Be able to showcase excellent communication and project management skills.
- Be passionate to build and grow brands, with ‘can-do’ attitude and a willingness to challenge the status quo
- Bilingual (French & English) is required

We have a friendly, supportive team with a coaching and mentoring environment. There are real opportunities for future development and progression - this really could be a move towards the exciting Marketing career you’ve always wanted.

**What you need to know**
- If you are selected to move forward in the process, you will be contacted for a video interview
- You will have access to excellent training and development programs as well as opportunities to grow within the company.
- Through your term, you will receive developmental feedback to ensure that you are learning and understanding the importance of Sales within the world’s largest food company.
- You will also build your business acumen and leadership capabilities and support your development and long-term success.

***

**Nestlé is an equal opportunity employer committed to diversity and inclusion. If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.