Intermediate Specialist, Digital Marketing

1 month ago

Ottawa, Canada University of Ottawa Full time

**Job Type**:
Employee

**Duration in Months** **(for fixed-term jobs):
N/A

**Job Family**:
Digital Marketing

**# of Open Positions**:
1

**Faculty/Service - Department**:
Promotion and Development, OLBI

**Campus**:
Main Campus

**Union Affiliation**:
SSUO

**Date Posted**:
December 05, 2024

**Applications must be received **BEFORE**:
December 16, 2024

**Hours per week**:
35

**Salary Grade**:
SSUO Grade 10

**Salary Range**:
$77,637.00 - $98,070.00

**Position Purpose**:
Reporting to the Director, Marketing and Development, designs and implements innovative digital communication strategies to optimize the visibility of the faculty or service on various web platforms, including social media. Provides expert advice to members of the faculty or service with regard to writing and presenting web content to ensure that it is of high quality and complies with relevant policies and procedures. Responsible for the operational processes related to managing the faculty or service’s websites, including coordinating activities that continuously update content.

**In this role, your responsibilities will include**:

- ** Expert advice**: Provides expert advice to members of the faculty or service with regard to the presentation and writing of web content and the use of the web as a marketing and communication tool to optimize use of new technology and media platforms. Trains and guides web representatives in the faculty or service to ensure compliance with relevant policies and procedures and to ensure that web content management activities run smoothly.
- ** Website design and development**: Coordinates the development and implementation of websites in accordance with the faculty or service’s strategic marketing and communications plan. Collaborates with various stakeholders to identify and develop the information layout and architecture that will best assist website users in obtaining accurate, meaningful and current information.
- ** Web content**: Drafts, edits, translates and maintains content on faculty or service websites while ensuring language quality, compliance with relevant standards, and search engine optimization. Develops multimedia promotional materials and edits photos and videos as required. Manages the faculty or service’s multimedia accounts and as required, interacts with users and responds effectively to comments.

**What you will bring**:

- Bachelor’s degree in communication or related field, or an equivalent combination of education and work experience.
- At least five years’ experience in a similar role.
- Experience in developing, organizing, writing and editing website content.
- Solid writing, editing and proofreading skills.
- Strong interpersonal and communication skills.
- Knowledge of web technologies.
- Experience in working with web programming languages.
- In-depth knowledge of standards used in web design and user friendliness.
- Ability to develop digital communication strategies.
- Knowledge of web accessibility guidelines and experience in following them.
- Ability to handle competing priorities.
- In-depth knowledge of web development and web design processes.
- Experience in managing projects.
- Strong organizational skills.
- Bilingualism — English/French (spoken and written)

**Key Competencies at uOttawa**:
Here are the required competencies for all or our employees at uOttawa:
**Planning**:Organize in time a series of actions or events in order to realize an objective or a project. Plan and organize own work and priorities in regular daily activities.
**Initiative**:Demonstrate creativity and initiative to suggest improvements and encourage positive results. Is proactive and self-starting. Show availability and willingness to go above and beyond whenever it is possible.
**Client Service Orientation**:Help or serve others to meet their needs. This implies anticipating and identifying the needs of internal and external clients and finding solutions on how to meet them.
**Teamwork and Cooperation**:Cooperate and work well with other members of the team to reach common goal(s). Accept and give constructive feedback. Able to adjust own behaviour to reach the goals of the team.

**Note: if this is a union position**:The hiring process will be governed by the current collective agreement related to the union affiliation noted above; you can click here to find out more.

Prior to May 1, 2022, the University required all students, faculty, staff, and visitors (including contractors) to be fully vaccinated against Covid-19 as defined in Policy 129 - Covid-19 Vaccination. This policy was suspended effective May 1, 2022 but may be reinstated at any point in the future depending on public health guidelines and the recommendations of experts.

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