Vice President, Marketing, Communications and Brand

6 days ago

Edmonton, Canada Royal Alexandra Hospital Foundation Full time

**Imagine the Impact _You_ Will Make**

As an executive thought leader, you are looking for the opportunity to trailblaze a multi-brand strategy and demonstrate your ability to lead and connect meaningfully with a culture of philanthropy.

Elevated HR is partnering with **Royal Alexandra Hospital Foundation (RAHF)** to find their first **Vice President, Communications, Marketing and Brand**, in **Edmonton, AB**. Supporting the President and Chief Executive Officer, this role was created to successfully lead a team to craft positive visibility for the Foundation as well as develop and sustain partnerships with its many communities.

**The VP of Communications, Marketing and Brand will primarily be responsible for**:
**Enhancing the Brand** - Drive and promote the Foundation’s mission and overall brand awareness of this extensive portfolio, including CK Hui Heart Centre, the Eye Institute of Alberta, Lois Hole Hospital for Women, Lois Hole Hospital Women’s Society, Alberta Women's Health Foundation and Women’s Health Collective Canada. It will oversee strategic development, execution, and coordination of marketing communication and community engagement strategies and programs that build upon the relationships that the Foundation has while also seeking to develop new relationships.

**Inspiring Philanthropy** - To inspire philanthropic support for health and health research across stakeholder groups and communities, including external and internal audiences resulting in the advancement of our mission; to improve the health of all Albertans.

**Leading the Way **- With your team, you will provide strategic guidance, partnership, and professional development growth opportunities, to ensure a strong working relationship and clear division of duties. Actively manage, recruit, and develop the team as well as stakeholders to support and further extend the resource of the department.
- 10+years of progressive marketing, and communications, leading multiple brands including a minimum of 5 years at a senior level while leading people
- Bachelor’s Degree in marketing, communications, sales, or related business field (an MBA would be considered an asset)
- Excellent written communication, as evidenced by a cover letter demonstrating how your skills and experience will shape the growth of the Foundation and their mission to build better healthcare and achieve the goals
- Several examples of how you directed a team to do bigger, better, and bolder things to move the team and organization forward; taking marketing strategy into action (providing links or a portfolio would be ideal). We are looking for how you have worked with a variety of projects of different size, budgets, and scale.
- Previous exposure working with a strategic, advisory board would also be considered an asset

**During the interview process which includes meeting with Elevated HR, potential team members, and the President and CEO, we will be looking for**:

- An innovative thinker with varied examples of success in data analysis, strategic planning, and internal and external communications/planning
- Ability to explain how you lead teams to achieve successful outcomes and what were some of the struggles you overcame along the way
- Examples that demonstrate your understanding of how to read an audience; recognizing when to collaborate as well as operating from a place of autonomy
- Strong verbal communication evidenced through tailoring your message based on the audience, articulate and thoughtful in approach
- Creativity in problem-solving by sharing stories of problems and solutions you have faced throughout your career leading a team
- Examples of how you have strategically influenced and constructed a strong brand image that captivates attention
- The ability to shepherd multiple projects through multiple phases, across various channels with diverse deliverables, involving the contributions of several others
- Your approach to inheriting a team by building respectful rapport

**Why this role is right for you**:

- It’s 100% mission/purpose-driven (building better healthcare)
- Strong team culture with a sense of purpose
- Departmental autonomy
- A base compensation of $120,000 to $150,000
- Access to Alberta Health Care Benefits and Pension LAPP
- Hybrid work environment(currently defined as a minimum of two days on-site)

**Why we value our partnership with the Royal Alexandra Hospital Foundation**:
After reviewing the history and the impact of RAHF, we hope you recognize that the scope of the foundation is truly remarkable As noted above, RAHF represents the centres of excellence such as the Lois Hole Hospital for Women, CK Hui Heat Centre, and the Eye Institute of Alberta. In addition, The Foundation holds a noteworthy women’s health portfolio, including the Alberta Women’s Health Foundation and Women’s Health Collective Canada in addition to the Lois Hole Hospital for Women.

**Job Types**: Full-time, Permanent

**Salary**: $120

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