Digital Marketing Manager

5 months ago

North York, Canada Nestle Operational Services Worldwide SA Full time

**A little bit about us**
While Nestlé is known for KitKat, Gerber, Nescafe, and Häagen-Dazs, our recipe for success comes down to one thing: our people.

We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,000+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We’re a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward.

Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.

**Position Snapshot**
**Business area**: Nestlé Canada Inc.
**Job title**: Digital Marketing Manager
**Location**: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8; Hybrid
**Grade**:18

**Benefits**
- Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
- Company matched pension plan
- Four weeks of Vacation and five personal days (Personal Paid Holidays)
- Flexible and hybrid work arrangements
- Excellent training and development programs as well as opportunities to grow within the company
- Access to Educational Assistance & Tuition Reimbursement
- Bonus eligibility
- Up to 50% off - Nespresso Coffee Machine, Capsules and accessories
- Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
- Additional discounts on a variety of products and services offered by our preferred vendors and partnerships

**Position Summary**

**A day in the life of a Digital Marketing Manager**:
Strategy:

- Leverage consumer and performance insights to drive business growth; Identify opportunities to improve the consumer experience across digital touchpoints and increase business performance
- Support annual planning, including the creation of 3-year strategic and 18-mo tactical plans
- Brand Owner for a Nutrition unifying service brand, to set guidelines and ensure adherence
- Determine when and/or how to localize global initiatives. Represent Canadian Nutrition team with Global and Zone stakeholders to identify opportunities & requirements

Website Experience
- Accountable for the website supporting all Nutrition brands. Direct internal teams and external agencies to maintain the website functionality and ensure site reflects Brand, Business and Consumers' needs
- Lead briefing and management for innovation and site enhancements projects to improve the user experience and support business
- Responsible for website optimization to improve search engine rankings. Includes conducting keyword research, optimizing on-page content, ensuring technical best practices are adhered to, building high-quality backlinks and ensuring accessibility that meets AODA standards

Search Marketing Expertise
- Develop and execute search engine marketing (SEM) tactics for organic and PPC, to support the consumer journey
- Lead external and agency teams to implement search campaigns and optimizations across various platforms, including Google and Bing, as well as social media platforms. This includes briefing agency partners, conducting keyword research, directing ad copy, and ensuring KPIs are met.
- Analyze search performance to identify trends and opportunities for improvement, including monitoring website traffic, keyword rankings, engagement and conversion rates.

Reporting and Analytics
- Establish KPIs and maintain an analytical framework to track and evaluate Nutrition's campaign and ongoing performance along the marketing funnel
- Responsible for analyzing data from various channels, including website, search (paid and organic), media and 1P data efforts.
- Support segmentation to enhance a targeted and relevant consumer experience over the consumer journey

1st Party Data and Technical Infrastructure
- Responsible for data acquisition to enable 1st Party data initiatives that support Nutrition’s business priorities. Collaborate with cross-functional teams and business stakeholders, to ensure that data is accurate, sufficient, accessible and usable for business purposes.
- Own lifecycle communications/journeys and value proposition, coordinating with Center for Marketing Excellence, to ensure active and engaged consumer database
- Detail business requirements as it relates to data and technology to further evolve Nutrition's Parenting Ecosystem

**What will make you successful?**
- 8-10 years+ successful and progressive digital experience preferably at an agency or client-side
- Demonstrates a calm thoughtful approach in managing change in strategy, process and execution
- Experience planning and executing digital experiences and/or communications plans
- Strong analytical thinking, can connect dots and uncover meaningful insights
- Good

  • Sales Specialist

    5 months ago

    North Vancouver, Canada Alpine Digital Marketing Full time

    We are a pioneer digital marketing company, based in Vancouver, Canada, seeking a motivated and dynamic Sales Specialist to join our team. This role involves telephone, in-person, and online negotiations, offering a competitive salary with a commission on sales. **Responsibilities**: - Conduct telephone, in-person, and online sales negotiations to secure...

  • Digital Marketing Manager

    5 months ago

    North York, Canada METAL PRO BUILDINGS Full time

    Are you a talented and experienced Digital Marketing Manager looking for an exciting opportunity to drive growth in the Real Estate industry? Look no further! Metal Pro Buildings, a top-rated company distributing prefabricated steel building products across Canada and the United States, seeks a passionate and results-driven individual to join our team. As...

  • Digital Marketing Manager

    5 months ago

    North York, Canada HomeLifeCimerman Real Estate Ltd., Brokerage Full time

    HomeLife is looking for a Digital Marketing Manager in Toronto to develop, implement, track, and optimize digital marketing/lead generation campaigns to promote brand awareness and deliver a consistent pipeline of B2B/B2C leads. In this hands-on role, you will help define an actionable roadmap and execute digital marketing strategies that support and...

  • Digital Marketing Manager

    5 months ago

    North York, Canada NurseAchieve Full time

    **Digital Marketing Manager** **Job description** **OVERVIEW** NurseAchieve is a leading provider of software products that support nursing schools. We provide preparatory courses through a combination of clinical excellence and technology leadership that enables a personalized curriculum approach that benefits all our students. We help nursing schools...

  • Digital Marketing Internship

    2 months ago

    North York, Canada Qode Social Media Marketing Full time

    Seeking Student for in-person internship: 1. Full-time Student Status 2. Canadian Citizen or Resident or Refugee Status 3. Willing to come to our office at Yonge/Sheppard Monday to Friday We seek a full-time Digital Marketing & Social Media Specialist for clients in the industries of: 1. Accounting, HR Admin & Finance 2. Real Estate Agencies & Mortgage...

  • Digital Marketing Intern

    21 hours ago

    North York, Canada Qode Social Media Marketing Full time

    Seeking Student for in-person internship: 1. Full-time Student Status 2. Canadian Citizen or Resident or Refugee Status 3. Willing to come to our office at Yonge/Sheppard Monday to Friday We seek a full-time Digital Marketing & Social Media Specialist for clients in the industries of: 1. Accounting, HR Admin & Finance 2. Real Estate Agencies & Mortgage...

  • Digital Marketing Manager

    5 months ago

    North York, Canada NurseAchieve Full time

    **Digital Marketing Manager** **Job description** **OVERVIEW** NurseAchieve is a leading brand of educational software for nurses. Nursing students use our online platforms to prepare for their entry to practice exams. Our online platforms include question banks, adaptive mock exams, content review, flashcards and summary sheets. NurseAchieve (part of...

  • Digital Marketing Manager

    5 months ago

    North York, Canada NurseAchieve Full time

    **Digital Marketing Manager** **Job description** **OVERVIEW** NurseAchieve is a leading brand of educational software for nurses. Nursing students use our online platforms to prepare for their entry to practice exams. Our online platforms include question banks, adaptive mock exams, content review, flashcards and summary sheets. NurseAchieve (part of...

  • Marketing Manager

    6 months ago

    North York, Canada InCom Real Estate Web and e-Marketing Solutions Full time

    **MARKETING MANAGER** Great opportunity for a Marketing Professional looking to drive growth within a SAAS environment! The Marketing Manager will be responsible for the ideation, planning and execution of all marketing strategies, including social media and community strategies, to enhance brand awareness, customer acquisition, engagement, and...

  • Digital Marketing Coordinator

    5 months ago

    North York, Canada Canlan Sports Full time

    Canlan Sports is the largest private-sector owner and operator of recreational sports complexes in North America. The company's success in the recreation-entertainment & hospitality industry is attributed to a combination of innovative programming, service delivery leadership, and world-class sports complexes. We understand our customers’ need for service...

  • Digital Marketing Coordinator

    5 months ago

    North York, Canada Canlan Sports Full time

    Canlan Sports is the largest private-sector owner and operator of recreational sports complexes in North America. The company's success in the recreation-entertainment & hospitality industry is attributed to a combination of innovative programming, service delivery leadership, and world-class sports complexes. We understand our customers’ need for service...

  • Digital Marketing Director

    5 months ago

    North York, Canada AP CAPITAL INVESTMENT Full time

    **About the company** Mamoru Canada Limited is the bridge that connects the east and the west, traditional financial markets, and the crypto world. The investment objectives of Mamoru Canada include Proprietary trading, ETF, and Venture Capital. We adopt multi-strategies to minimize the impact of market turbulence and improve liquidity, and more...

  • Performance Marketing Specialist

    5 months ago

    North York, Canada Digital 6ix Full time

    **Join Our Dynamic Team as a Performance Marketing Specialist!** **About Us**: Digital 6 is a trusted leader in the Performance Marketing space. Our clients come to rely on our team as vital pillars of their digital marketing operation. We provide our clients with honest, data driven insights and 24/7 support. Digital 6ix prides itself on its individual...

  • Digital Marketing Specialist

    1 month ago

    North York, Canada Modern Furniture Full time

    **Job Title: Digital Marketing Specialist** **Location**: 1875 Wilson Avenue, North York **Job Type**: Full-time **About Us**: Modern Sense Furniture is a leading furniture retailer dedicated to providing high-quality products and exceptional customer service. We are looking for a passionate and knowledgeable Digital Marketing Specialist to join our team...

  • Digital Marketing Executive

    4 days ago

    North York, Canada Emerald Skin Lab Full time

    **Job Overview** **Responsibilities** - Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive traffic to our website. - Manage and optimize Google Ads campaigns to maximize ROI and achieve targeted KPIs. - Utilize HTML and JavaScript for website updates and enhancements as needed. - Oversee the management of...

  • Digital Marketing Specialist

    2 months ago

    North York, Canada Gertex Solutions Inc. Full time

    **Description**: **Responsibilities**: - **Social Media Management**: Design, build, and maintain our company’s social media presence across all relevant platforms, ensuring consistent brand messaging and engagement. - **Content Generation**: Create, curate, and manage all published content (images, video, written) that aligns with our brand voice and...

  • Account Manager, Digital Marketing

    6 months ago

    North York, Canada RICH MEDIA Full time

    Rich Media is looking for someone with exceptional communication skills who is passionate about working with financial clients to create digital videos, animation, websites, and other marketing initiatives for their online presence. You’re very outgoing, you have a good understanding of financial concepts, you love to share ideas and be around creative...

  • Digital Marketing Specialist

    5 months ago

    North York, Canada Cestar College of Business Health and Technology - Toronto Full time

    **Responsibilities**: - Develop and implement comprehensive digital marketing strategies to drive student enrollment and achieve recruitment goals. - Create engaging content for websites, social media platforms, and other digital channels to attract and convert leads. - Execute social media and digital marketing campaigns, leveraging platforms like...

  • Digital Marketing Specialist

    2 months ago

    North York, Canada Keele and Sheppard Dentistry Full time

    Keele and Sheppard Dentistry is a dental office in North York, ON. We are professional, customer-centric, and inclusive. Our strength is our diverse team that brings in highly competitive experience gained from all over the world. You will play a crucial role in enhancing brand awareness within the digital space as well as driving website traffic as well as...

  • Digital Marketing Specialist

    3 months ago

    North York, Canada Modern Furniture Full time

    Job Summary: Key Responsibilities: SEO Management: - Conduct comprehensive SEO audits and implement on-page and off-page optimization strategies. - Research and analyze competitor websites and SEO strategies. - Develop and execute link-building strategies. - Monitor and report on SEO performance using tools like Google Analytics, SEMrush, and Ahrefs. **PPC...