Brand and Growth Marketing Manager

7 months ago


Edmonton, Canada Kanvi Homes Full time

**About Kanvi**

Kanvi Homes is a fully integrated design-build firm based in Edmonton, AB. We specialize in delivering innovative architecture and modern aesthetics while providing an exceptional client experience throughout the home building process. By constantly challenging the status quo in design, using cutting-edge technologies, and evolving our product standards, we have earned a trusted reputation in the industry.

**Your Opportunity**

You will be accountable for the results generated from your work and creating exceptional business development and marketing campaigns to increase awareness and drive sales.

**Brand Strategy Development**:

- Define and refine our brand positioning, messaging, and voice to resonate with our target market.
- Develop brand guidelines and ensure consistent brand representation across all marketing channels and touchpoints.
- Collaborate with internal teams to integrate brand strategies into product development, customer experience, and business operations.

**Marketing Campaign Management**:

- Plan, execute, and optimize multi-channel marketing campaigns to drive brand visibility and generate leads.
- Monitor campaign performance, analyze key metrics, and provide actionable insights to improve ROI and drive continuous improvement.

**Content Creation and Storytelling**:

- Create engaging and persuasive content including blog posts, articles, videos, infographics, and more to communicate our brand story and showcase our expertise.
- Develop content calendars, manage content distribution, and collaborate with internal and external stakeholders to ensure content alignment with brand objectives.

**Lead Generation and Conversion**:

- Implement lead generation strategies to attract and capture qualified leads through targeted campaigns, landing pages, and lead nurturing tactics.
- Building/strengthening relationships with our existing clients and realtor partners through personalized engagement programs such as ambassador/affiliate programs.
- Work closely with sales teams to optimize lead handoff processes, track lead conversion rates, and implement strategies to improve conversion rates and sales pipeline efficiency.

**Market Research and Competitive Analysis**:

- Conduct market research, customer surveys, and competitor analysis to identify market trends, customer preferences, and competitive positioning.
- Use insights gathered to refine marketing strategies, identify growth opportunities, and make data-driven decisions to enhance market competitiveness.

**Other**:

- Own the annual marketing plan and budget to required to support the brand and growth marketing strategy
- Be the voice of Kanvi across all social media platforms and accelerate all social channel growth.

**Your Qualifications**
- Bachelor's degree in marketing, communications, business administration, or related field (MBA or relevant certifications a plus).
- Proven experience (5+ years) in brand management, growth marketing, or related roles, preferably within the real estate, construction, or home building industry.
- Strong understanding of digital marketing tools and platforms (Google Analytics, CRM systems, social media management tools, etc.).
- Excellent analytical skills with the ability to interpret data, derive insights, and make data-driven recommendations.
- Creative mindset with a passion for storytelling, design aesthetics, and brand development.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
- Excellent communication, collaboration, and leadership skills to work effectively with cross-functional teams and external partners.
- Outstanding interpersonal skills, a professional demeanor, and a high level of confidence in the workplace.
- Experience in HubSpot or equivalent CRM, and website platforms a plus, but not required.
- Experience in the home building or real estate industry is a plus, but not required.

**Your Compensation: Base plus variable. Market competitive, based on experience.**

**Your Benefits**:

- Comprehensive health and dental benefit plan
- Paid time off
- Birthday's off
- Casual Dress
- On-site gym
- On-site parking
- Company Events
- Paid learning programs

**APPLY NOW**
- To apply, please forward your resume and cover letter in confidence



  • Edmonton, Canada Canopy Growth Corporation Full time

    The Company BioSteel is leading the wave of healthy sports drinks in the market. We are not just talking about a ‘better for you’ product, but rather one that redefines sports drinks. BioSteel is unmatched in the market and is proud to be raising the bar on consumer expectations of sports drinks and has become the #1 purchased product in professional...


  • Edmonton, Canada 2FOUR Solutions Full time

    **Overview**: As a Branding and Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to enhance the academy's brand presence and attract athletes, sponsors, and partners. This role requires a blend of creative thinking, strategic planning, and hands-on execution to drive engagement and growth. **Key...

  • Operations Manager

    1 month ago


    Edmonton, Alberta, Canada Brand Industrial Services Full time

    Brand Industrial Services">About Us:We are a leading provider of access, specialized services to the global industrial, commercial and infrastructure markets. We deliver access and scaffolding systems, forming and shoring, industrial services and related solutions to more than 30,000 customers worldwide.Our team has over 40,000 employees and operations in...


  • Edmonton, Canada Miller Thomson LLP Full time

    As a recognized national business law firm, we support, grow, and impact our communities through our work. We help entrepreneurs, companies, and professionals shape and build the Canadian economy. When you start a career with Miller Thomson, you join a firm that puts its people first. We provide the opportunity to influence the course of your career,...


  • Edmonton, Canada Darkhorse Emergency Full time

    **Growth Marketing Manager**: **(Lead Generation & Brand Awareness)**: **What we do**: Darkhorse Analytics is an Alberta-based consultancy specializing in data visualization. We've conducted custom visualization work for NGOs such as Opportunity Insights, Environmental Defense Fund, USAFacts.org, and Wayne State University, alongside iconic brands like...

  • Brand Manager

    1 week ago


    Edmonton, Canada Fire & Flower Full time

    **About Us**: Fire & Flower is a leading, technology-powered, adult-use cannabis retailer with more than 80 corporate-owned stores in its network. The Company leverages its wholly owned technology development subsidiary, Hifyre Inc., to continually advance its proprietary retail operations model. Title Brand Manager Reports To Director, Consumer...


  • Edmonton, Canada Robertson College Full time

    **Robertson is the School of New Work. **Our vision is for everyone to have a good life through a prosperous and fulfilling career. Our mission is to empower our learners with the most relevant training and up-to-date industry insights so that they may find fulfilling and meaningful careers. Robertson College is seeking a dynamic Director, Brand and...

  • Marketing Manager

    2 weeks ago


    Edmonton, Canada Taurus Agricultural Marketing Inc. Full time

    **Taurus Agricultural Marketing Inc.** i**s Currently Recruiting for a** **“Marketing Manager”** **Who is Taurus? **For over 20 years, Taurus has been challenging the status quo in agriculture by investigating new technologies and cultural practices, while sourcing the most innovative and proven products for high performance growers. Working with key...


  • Edmonton, Canada Wild Prairie Soap Company Inc. Full time

    **Who We Are**: Wild Prairie Soap Company is Edmonton's premier manufacturer of natural skincare products, specializing in the art of cold process soapmaking. With 24 years of experience, we are committed to providing our clients only the best natural skincare options, sold through both B2B and B2C channels, as well as to partners in international markets....

  • Territory Manager

    5 days ago


    Edmonton, Canada Canopy Growth Corporation Full time

    The Company At Canopy Growth, our mission is clear: improve lives, end cannabis prohibition, and strengthen communities. We believe that cannabis can be a force for good. We’re building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world. We will achieve this through an innovative and...


  • Edmonton, Canada Canopy Growth Corporation Full time

    The Company At Canopy Growth, our mission is clear: improve lives, end cannabis prohibition, and strengthen communities. We believe that cannabis can be a force for good. We’re building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world. We will achieve this through an innovative and...

  • Marketing Intern

    1 month ago


    Edmonton, Canada LaLune Marketing LTD Full time

    **LaLune Marketing - Part-Time Marketing Intern** **About LaLune Marketing** LaLune Marketing is looking for a creative and driven Marketing Intern to support various marketing activities across digital and traditional channels. We focus on building brand awareness, engagement, and conversion through innovative strategies. This internship offers hands-on...

  • Marketing Manager

    7 months ago


    Edmonton, Canada BubbleUP Marketing Full time

    Do the words campaign, creativity, and results make you tingly and happy? Do you find yourself daydreaming of presenting clients innovative and trendy campaign ideas? Does achieving company growth give you an extreme sense of accomplishment? If you answered yes to the previous questions, read on! We are looking to add a Marketing Manager to add to our team....

  • Brand Manager, Canada

    4 months ago


    Edmonton, Canada Champion Petfoods Full time

    **Changing the World, One Kibble at a Time** Champion Petfoods is expanding! We are excited to announce we are looking for a Brand Manager, Canada to join our rapidly growing company. Champion Petfoods is an award-winning pet food crafter with a reputation of trust spanning 35+ years. From our humble beginnings, founded in a small town in Alberta, Canada,...


  • Edmonton, Canada HumanEdge Global Full time

    p>We Know Training started in 2002 when two friends tried to take their flight exams. They knew there had to be a better way to deliver training. From there, it has developed into a full-service online training solution—the go-to expert in online training in regulated and public serving industries. We Know Training has trained over 10 million learners,...


  • Edmonton, Canada Explore Edmonton Corporation Full time

    **About Us**: We are Edmonton’s Destination Management and Marketing Organization (DMMO). We also manage two of Edmonton’s award-winning venues, the Edmonton Convention Centre and the Edmonton EXPO Centre. We help tell Edmonton’s story, elevate the Edmonton experience, and drive inbound visitation and economic impact in the visitor economy. Working...

  • Digital Marketer

    7 months ago


    Edmonton, Canada BubbleUP Marketing Full time

    **About us** BubbleUP Marketing is a full service Marketing Agency in west Edmonton, AB. We are innovative, creative, curious, and fun. While we expect a lot from our team, we also promote top-notch workplace culture and values, which are the center of who we are. Our work environment includes: - Work-from-home days (following probation) - Growth...

  • Brand Ambassador

    7 months ago


    Edmonton, Canada Blitz Marketing Full time

    We are a dynamic and rapidly growing local liquor brand dedicated to delivering exceptional experiences to our customers - we basically bring the VIBE. With a commitment to quality and innovation, we pride ourselves on creating unforgettable moments, hitting over 10 million on social media. As we continue to expand our presence, we are looking for passionate...


  • Edmonton, Alberta, Canada ProFound Talent Inc. Full time

    Job DescriptionWe are seeking a highly skilled and experienced Marketing Director to lead our strategic growth initiatives. As a key member of our team, you will be responsible for developing and implementing marketing plans that drive business outcomes.Company OverviewRohit Group is a dynamic and entrepreneurial organization with a strong commitment to...

  • Marketing Manager

    7 months ago


    Edmonton, Canada Vallen Full time

    **Marketing Manager** Why Join our Team? At Vallen, we embrace what makes us unique. We thrive on the diversity of our associates and the different ways each of us contributes to Vallen’s success. We pride ourselves on being an inclusive company that values the growth of our associates. When you join Vallen, you become part of our winning team. Our vast...