Retention Program Manager
7 months ago
Precisely is the leader in data integrity. We empower businesses to make more confident decisions based on trusted data through a unique combination of software, data enrichment products and strategic services. What does this mean to you? For starters, it means joining a company focused on delivering outstanding innovation and support that helps customers increase revenue, lower costs and reduce risk. In fact, Precisely powers better decisions for more than 12,000 global organizations, including 99 of the Fortune 100. Precisely's 2500 employees are unified by four company core values that are central to who we are and how we operate: Openness, Determination, Individuality, and Collaboration. We are committed to career development for our employees and offer opportunities for growth, learning and building community. With a "work from anywhere" culture, we celebrate diversity in a distributed environment with a presence in 30 countries as well as 20 offices in over 5 continents. Learn more about why it's an exciting time to join Precisely
**Intro and job overview**:
**Responsibilities and Duties**:
- Work closely with program sponsors and cross-functional teams to analyze customer data and behavior to develop retention strategies aligned with business goals
- Further collaborate with team to create, implement and manage retention programs tailored to specific segments
- Develop targeted communication plans and content to engage customers at various stages in their lifecycle to reinforce our value proposition and build brand loyalty
- Manage existing communities (online, virtual live, user groups) with an eye to improving and/or creating additional ones
- Content creation for, and project manage of, engagement campaigns
- Leverage your experience in the software industry to create new opportunities and programs for effectively engaging customer segments
- Collect and analyze customer feedback to identify pain points and areas for improvement in the customer experience
- Establish key performance indicators (KPIs) to measure the success of retention programs and regularly analyze and report on program effectiveness for management and stakeholders
- Other duties as assigned
**Requirements and Qualifications**:
- Bachelor's degree in business administration or related field (Equivalent work experience will be accepted in place of the education requirement)
- Minimum 8 years experience in related roles in customer success, retention marketing or customer marketing within the B2B enterprise software market
- Exceptional collaboration, communication, program development and organizational skills
**Preferred Qualifications**:
- Working knowledge of Salesforce CRM software
- Previous experience in developing retention programs for data quality or location intelligence software
- Understanding of: B2B sales cycle, customer success, renewals, customer retention fundamentals, messaging, customer segmentation, customer lifecycle, customer experience and NPS surveys
- Some travel required
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