Social Media Manager

6 months ago

Kahnawake, Canada Playground Full time

Playground is an internationally renowned gaming destination located a short 15-minute drive south of downtown Montreal, within the Mohawk territory of Kahnawake. We are currently expanding, unveiling new gaming floors, a luxurious hotel, and specialized dining options.

**Position Overview**:
**Schedule**:_Standard business hours Monday-Friday however, flexibility will be required for nights and weekends when large events are planned (grand finales, final tables, etc.)_

**What we have to offer**:

- Competitive compensation _(Based on experience - $70K-$80K)_
- Flexible schedule options
- Discounts on food
- Comprehensive paid training
- Opportunities for career advancement
- Free parking
- Company-wide employee events
- Health and Wellness Resources
- Playground Cares volunteer opportunities

**Responsibilities**:

- Develop, implement and manage the company's social media strategy and campaigns
- Create a comprehensive social media plan and calendar for the year
- Establish new business profiles on all relevant social media platforms and ensure consistency of branding across all channels
- Develop and manage a social media budget
- Oversee, create and curate content for social media platforms including posts, images, and videos
- Monitor and respond to social media comments, messages and inquiries in a timely manner
- Analyze social media performance data and use it to inform future campaigns and strategies
- Stay up-to-date with social media trends and best practices and implement new ideas as appropriate
- Collaborate with internal teams (such as marketing, sales, and customer support) to develop and execute cross-functional campaigns

**Requirements**:

- Bachelor's degree in Marketing, Communications, or a related field
- Solid supervisory and coaching experience (lean, efficient team)
- Demonstrated proficiency in executing and managing paid ad campaigns on various social media platforms.
- 3+ years of experience in social media management, preferably in a B2B or professional services environment
- Proven experience developing and implementing successful social media campaigns
- Knowledge of social media analytics and experience using them to inform future campaigns
- Excellent written and verbal communication skills in both French and English
- Strong attention to detail and ability to multitask
- Experience with graphic design and video production is a plus
- Casino and/or hospitality experience would be considered an interesting asset

**À propos de nous**:
Playground est une destination de jeu internationalement reconnue située à seulement 15 minutes en voiture au sud du centre-ville de Montréal, sur le territoire mohawk de Kahnawake. Nous sommes actuellement en expansion, dévoilant de nouveaux espaces de jeu, un hôtel luxueux et des options de restauration spécialisées.

**Aperçu du rôle**:
**Horaire**: _Heures de travail normales du lundi au vendredi, mais une certaine flexibilité sera nécessaire pour les nuits et les week-ends lorsque des événements importants sont prévus (grandes finales, tables finales, etc.)._

**Ce que nous offrons**:

- Rémunération concurrentielle _(En fonction de l'expérience - 70K-$80K)_
- Possibilités d’horaires flexibles
- Rabais sur la nourriture
- Formation complète rémunérée
- Possibilités d’avancement
- Stationnement gratuit
- Événements destinés aux employés
- Ressources en matière de santé et bien-être
- Possibilités de bénévolat pour Playground Cares

**Responsabilités**:

- Développer, mettre en œuvre et gérer la stratégie et les campagnes de médias sociaux de l'entreprise.
- Créer un plan et un calendrier complets des médias sociaux pour l'année.
- Établir de nouveaux profils d'entreprise sur toutes les plateformes de médias sociaux pertinentes et veiller à la cohérence de l'image de marque sur tous les canaux.
- Élaborer et gérer un budget pour les médias sociaux
- Superviser, créer et conserver le contenu des plateformes de médias sociaux, y compris les messages, les images et les vidéos.
- Surveiller les commentaires, les messages et les demandes de renseignements sur les médias sociaux et y répondre en temps opportun.
- Analyser les données de performance des médias sociaux et les utiliser pour informer les campagnes et stratégies futures.
- Se tenir au courant des tendances et des meilleures pratiques en matière de médias sociaux et mettre en œuvre de nouvelles idées le cas échéant.
- Collaborer avec les équipes internes (telles que le marketing, les ventes et le support client) pour développer et exécuter des campagnes interfonctionnelles.

**Exigences**:

- Baccalauréat en marketing, en communication ou dans un domaine connexe.
- Solide expérience en matière de supervision et de coaching (équipe légère et efficace)
- Compétences démontrées dans l'exécution et la gestion de campagnes publicitaires payantes sur diverses plateformes de médias sociaux.
- 3+ ans d'expérien

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