Influencer Marketing Manager

6 months ago


Burnaby, Canada Wondershare Technology (Canada) Inc. Full time

**About Wondershare**

Wondershare Canada employs over 50 technology-loving marketers, video makers, animators, and designers who are highly energetic and fully dedicated to Wondershare.

Our mission is to build technology and software products that make every idea achievable for the new generation of creatives. And we empower our Canadian team to take on the most creative challenges to make this possible.

**Influencer Marketing Specialist**

**Responsibilities**:

- Develop and execute data-driven influencer strategies to secure product reviews, social media exposure, and long-term partnerships.
- Research and identify potential influencers across various social media platforms, considering factors such as audience demographics, engagement rates, and content relevance.
- Proactively outreach and collaborate with Multi-Channel Networks, fostering partnerships with influencers under their umbrella to expand our reach and diversify our influencer network.
- Establish and maintain strong relationships with influencers and Multi-Channel Networks.
- Develop and deliver comprehensive briefs for each influencer marketing campaign, ensuring clarity on key objectives, messaging, and deliverables.
- Conduct evaluations of influencer-generated content to ensure it aligns with brand guidelines, quality standards, and campaign objectives.
- Demonstrate exceptional project management skills to ensure seamless execution of influencer campaigns, coordinating timelines, deliverables, and resources efficiently.
- Provide actionable insights for future campaigns.
- Implement alternative outreach strategies, such as engaging with micro-influencers and targeting followers of competitors’ social media pages.

**Requirements**:

- 4 years practical experience in influencer marketing activities and campaign execution
- Bachelor's degree in Marketing ( nice to have)
- Proven track record in outreach campaign strategies
- In depth knowledge of social media marketing industry
- Impeccable verbal and written communication skills
- Well organized with great time management skills
- Outstanding project management skills
- Excellent interpersonal and relationship building skills
- Networking aptitude

**Why Wondershare Technology, Canada?**
- Competitive salary commensurate with experience
- Bonus incentive program paid quarterly
- Comprehensive benefits including extended health and dental
- Personal spending account + Health spending account
- Vacation: 15 days
- Paid sick days
- Fun & Quirky Celebrations
- Sponsored social clubs and team events
- Lots of growth opportunities

**#JoinWondershare**

Wondershare is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, ancestry, place of origin, religion, family status, marital status, physical disability, mental disability, sex, age, sexual orientation, political belief, or conviction of a criminal or summary conviction offense unrelated to their employment.

INDHP

**Job Types**: Full-time, Permanent

**Salary**: $75,000.00-$95,000.00 per year

**Benefits**:

- Company events
- Dental care
- Extended health care
- Life insurance
- On-site parking
- Paid time off

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

Application question(s):

- This is an on-site job in Burnaby, BC and the working hours is 10:00am to 18:30pm Mon to Fri. Do you accept it?
- How many years of experience do you have in this position?
- Have you ever cooperated with any influencers in the tech field, or what field of influencers do you usually work with?
- What's the metric you used when evaluating a influencer post?

Work Location: In person



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