Digital Marketing Specialist

2 months ago

Etobicoke, Canada Gallant and Toole Full time

Are you driven by innovation and learning? — Yes? We are looking for you

**About You**:
You are a high achiever looking to thrive in a fast-paced environment. You take pride in your own work but are comfortable collaborating with a team of highly motivated individuals. You can communicate clearly and concisely with teammates and clients, and you enjoy strong company culture and camaraderie. You value personal and professional growth and are ready to take the next step in advancing your career.

**Position Summary**:
**What you will be doing**:
**Lead Generation**:

- Conduct research to identify potential clients and key decision-makers within target markets.
- Utilize various tools and platforms to gather contact information and generate leads.
- Develop and execute lead generation strategies to attract prospective clients.

**Outreach and Engagement**:

- Qualify leads by understanding their needs and determining their eligibility for our services.
- Schedule appointments and follow up with prospective clients to ensure continuous engagement.

**Database Management**:

- Maintain accurate and up-to-date records of lead interactions and statuses in the CRM system.
- Track and report on lead generation metrics and results.

**Collaboration**:

- Work closely with the sales team to ensure seamless handoff of qualified leads.
- Provide feedback and insights on lead quality and effectiveness of lead generation strategies.
- Collaborate with the marketing team to align lead generation efforts with overall marketing campaigns.

**Market Analysis**:

- Stay informed about industry trends, market conditions, and competitor activities.
- Identify new opportunities for lead generation and client acquisition.

**Your Skills & Qualifications**:

- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- 2-3 years of experience in lead generation through social media marketing, google ads, meta ads.
- Hands on experience with Google ads and meta ads will be an asset.
- Excellent communication and interpersonal skills.
- Proficient in using CRM software and other lead generation tools.
- Strong analytical and problem-solving abilities.
- Highly organized with strong attention to detail.
- Ability to work independently and as part of a team.
- Proactive and results-oriented mindset.

**What We Offer**:

- Competitive compensation package
- Lucrative performance-based bonus.
- Paid time off
- Paid sick days
- Opportunities for professional development and career advancement.
- Collaborative and engaging work environment.
- Team lunch & learn
- The chance to make a meaningful impact on the lives of individuals and families seeking a better future in Canada.

**Job Types**: Full-time, Fixed term contract
Contract length: 6 months

Pay: $50,000.00-$60,000.00 per year

Additional pay:

- Bonus pay

**Benefits**:

- On-site gym
- On-site parking
- Paid time off

Flexible language requirement:

- French not required

Schedule:

- Monday to Friday

**Education**:

- Bachelor's Degree (required)

**Experience**:

- Lead generation: 2 years (required)
- social media marketing: 2 years (required)

Willingness to travel:

- 100% (required)

Work Location: In person

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